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Organizational Change

Creating Change Through Strategic Communication

(Autor)

Buch | Hardcover
320 Seiten
2011
Wiley-Blackwell (Verlag)
978-1-4051-9190-6 (ISBN)
79,95 inkl. MwSt
How does change take place in organizations? In this ground breaking new text, Lewis integrates major empirical, theoretical and conceptual approaches to help students understand how communication is central to organizational change.
Organizational Change integrates major empirical, theoretical and conceptual approaches to implementing communication in organizational settings.  Laurie Lewis ties together the disparate literatures in management, education, organizational sociology, and communication to explore how the practices and processes of communication work in real-world cases of change implementation. 

Gives a bold and comprehensive overview of communication research and ideas on change and those who bring it about
Fills in an important piece of the applied communication puzzle as it relates to organizations
Illustrated with student friendly, real life case studies from organizations, including organizational mergers, governmental or nonprofit policy or procedural implementation, or technological innovation
Winner of the 2011 Organizational Communication NCA Division Book of the Year

Laurie K. Lewis is Associate Professor of Communication at Rutgers University. Her work has been published in many highly regarded journals including Academy of Management Review, Human Communication Research, Communication Monographs, Communication Theory, Management Communication Quarterly, Journal of Business Communication among others. Dr. Lewis is also an experienced trainer and consultant in the area of organizational change and a research associate at Lifestory Research.

Introduction. 1 Defining Organizational Change.

2 Processes of Communication During Change.

3 A Stakeholder Communication Model of Change.

4 Outcomes of Change Processes.

5 Communication Approaches and Strategies.

6 Power and Resistance.

7 Antecedents to Strategies, Assessments, and Interactions.

8 Stakeholder Interactions: Storying and Framing.

9 Applying the Model in Practice.

Glossary.

Index.

Erscheint lt. Verlag 5.4.2011
Reihe/Serie Foundations of Communication Theory Series
Verlagsort Hoboken
Sprache englisch
Maße 160 x 236 mm
Gewicht 590 g
Themenwelt Sozialwissenschaften
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 1-4051-9190-2 / 1405191902
ISBN-13 978-1-4051-9190-6 / 9781405191906
Zustand Neuware
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