Renovating Your Writing - Richard Kallan

Renovating Your Writing

Shaping Ideas and Arguments into Clear, Concise, and Compelling Messages

(Autor)

Buch | Softcover
180 Seiten
2017 | 2nd edition
Routledge (Verlag)
978-1-138-72677-2 (ISBN)
36,15 inkl. MwSt
Renovating Your Writing outlines the principles of effective composition by focusing on the essential skill set and mindset every successful writer must possess. Now in its second edition, this novel text provides readers with unique strategies for crafting and revising their writing, whether for school, work, or play. The new edition emphasizes, in particular, the importance of the writer embracing a rhetorical perspective, distinguishing between formal and social media compositional styles, and appreciating the effort needed to produce clear, concise, and compelling messages.

Richard Kallan chairs the Communication Department at California State Polytechnic University, Pomona. He has taught writing at several colleges, including the University of Southern California (USC Marshall School of Business) and the University of California, Santa Barbara (Writing Program). Over the years, he has instructed courses spanning four disciplines: communication studies, journalism, English, and business.

CONTENTS

INTRODUCTION

PART I Strategies, Tactics, and Tips

Chapter 1 Constructing Sentences

Chapter 2 Constructing Paragraphs and Pages

Chapter 3 Fortifying Sentences, Paragraphs, and Pages

Chapter 4 Adding the Finishing Touches

PART II ADDITIONAL TOOLS

Chapter 5 Rating Your Readability

Chapter 6 Learning to Write Cogently

About the Author

Erscheinungsdatum
Verlagsort London
Sprache englisch
Maße 156 x 234 mm
Gewicht 272 g
Themenwelt Geisteswissenschaften Sprach- / Literaturwissenschaft Literaturwissenschaft
Sozialwissenschaften Kommunikation / Medien Kommunikationswissenschaft
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
ISBN-10 1-138-72677-X / 113872677X
ISBN-13 978-1-138-72677-2 / 9781138726772
Zustand Neuware
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