Technical Communication Today

Richard Johnson-Sheehan (Autor)

Buch | Softcover

704 Seiten

2017 | 6th edition
Pearson (Verlag)
978-0-13-442573-3 (ISBN)

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This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed.

For courses in Technical Communication.

Fully centralizes the computer in the technical workplace, presenting how writers use computers throughout their communication process.

The networked computer, from smartphone to mainframe, has become the central hub of written, spoken, and visual communication in today’s scientific and technical workplace. Firmly rooted in core rhetorical principles, Technical Communication Today presents computers as thinking tools that powerfully influence how we develop, produce, design, and deliver technical documents and presentations. This popular text helps communicators draft and design documents, prepare material for print and web publication, and make oral presentations. Speaking to today's readers, the narrative is “chunked,” so that readable portions of text are combined with graphics and can be “raided” by readers seeking the information they need.

Retaining these features, the 6th Edition of Technical Communication Today also marks an important shift to drawing readers’ attention to the centralization of innovation and entrepreneurship in the technical workplace. Revised chapters, new case studies, and new exercises and projects demonstrate that those who know how to write clearly, speak persuasively, and design functional and attractive texts will be the most likely to succeed in today’s innovation-based and entrepreneurial workplace.

About our author Richard Johnson-Sheehan is a Professor of Rhetoric and Professional Writing at Purdue University. Previously, he was a technical writer/editor in the electronics industry, and he worked as a grant writer in the arts. He is the owner of Phronesis, a company that does technical writing and editing and communications consulting in scientific and technical fields. He is also currently working with The Foundry, a start-up incubator for scientists and engineers at Purdue University. He has written numerous books including Technical Communication Today, Writing Proposals, Writing Today, Argument Today, and Strategies for Technical Communication Today. He has also written many articles about the rhetoric and history of science, as well as technical communication. He is a long-time member of the Society for Technical Communication and he is a Fellow of the Association of Teachers of Technical Communication.

PART 1: Elements of Technical Communication

Technical Communication in the Entrepreneurial Workplace
Profiling Your Readers
Working in Teams
Managing Ethical Challenges

PART 2: Genres of Technical Communication

Starting Your Career
Types of Technical Descriptions
Technical Descriptions and Specifications
Instructions and Documentation
Proposals
Brief Reports
Reports

PART 3: Planning and Doing Research

Thinking Like An Entrepreneu
How to Be Persuasive
Researching in Technical Workplaces

PART 4: Drafting, Designing, and Revising

Organizing and Drafting
Using Plain and Persuasive Style
Designing Documents and Interfaces
Creating and Using Graphics
Revising and Editing for Usability

PART 5: Connecting with Clients

Presenting and Pitching Your Ideas
Writing for the Internet

APPENDICES

Grammar and Punctuation Guide
English as a Second Language Guide
Documentation Guide

Erscheinungsdatum	12.03.2017
Sprache	englisch
Maße	185 x 234 mm
Gewicht	907 g
Themenwelt	Schulbuch / Wörterbuch ► Wörterbuch / Fremdsprachen
	Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Literaturwissenschaft
	Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Sprachwissenschaft
	Technik
ISBN-10	0-13-442573-1 / 0134425731
ISBN-13	978-0-13-442573-3 / 9780134425733
Zustand	Neuware