Information Technology for Management - Efraim Turban, Carol Pollard, Gregory Wood

Information Technology for Management

Driving Digital Transformation to Increase Local and Global Performance, Growth and Sustainability, International Adaptation
Buch | Softcover
656 Seiten
2021 | 12th edition
John Wiley & Sons Inc (Verlag)
978-1-119-80252-5 (ISBN)
69,54 inkl. MwSt
Information Technology for Management provides students with a comprehensive understanding of the latest technological developments in IT and the critical drivers of business performance, growth, and sustainability. Integrating feedback from IT managers and practitioners from top-level organizations worldwide, the International Adaptation of this well-regarded textbook features thoroughly revised content throughout to present students with a realistic, up-to-date view of IT management in the current business environment.

This text covers the latest developments in the real world of IT management with the addition of new case studies that are contemporary and more relevant to the global scenario. It offers a flexible, student-friendly presentation of the material through a pedagogy that is designed to help students easily comprehend and retain information. There is new and expanded coverage of Artificial Intelligence, Robotics, Quantum Computing, Blockchain Technology, IP Intelligence, Big Data Analytics, IT Service Management, DevOps, etc. It helps readers learn how IT is leveraged to reshape enterprises, engage and retain customers, optimize systems and processes, manage business relationships and projects, and more.

1 Digital Transformation Disrupts Companies, Competition, and Careers

Case 1.1 Opening Case: China's Digitization Expands Business Opportunities and GDP

1.1 Doing Business in the On-Demand Economy

1.2 Business Process Improvement and Competition

1.3 IT Innovation and Disruption

1.4 IT and You

Case 1.2 Business Case: The IoT Comes to Sports

Case 1.3 Business Case: Retail Digital Transformation in Singapore

Case 1.4 Video Case: Creating a Digital Vision to Transform a Company and Improve the Customer Experience

2 Information Systems, IT Infrastructure, and the Cloud

Case 2.1 Opening Case: The Amazing Story of Tommy Flowers-Creator of the First Programmable Computer

2.1 IS Concepts and Classification

2.2 IT Infrastructure, IT Architecture, and Enterprise Architecture

2.3 Data Centers and Cloud Computing

2.4 Virtualization and Virtual Machines

Case 2.2. Business Case: BMW Becomes More Competitive with Private and Hybrid Clouds

Case 2.3 Video Case: Cloud Computing at Coca-Cola Is Changing Everything

3 Data Management, Data Warehouses, and Data Governance

Case 3.1 Opening Case: Asia Capital Reinsurance Leverages Data Analytics Platforms

3.1 Data Management

3.2 Data Warehouses and Data Marts

3.3 Data Governance and Master Data Management (MDM)

3.4 Information Management

3.5 Electronic Document, Record, and Content Management

Case 3.2 Business Case: AgriDigital, Australia. Blockchain Supported Insights for Farmers

4 Networks, the Internet of Things (IoT), and Edge Computing

Case 4.1 Opening Case: Sony Builds an IPv6 Network to Fortify Competitive Edge

4.1 Network Fundamentals

4.2 Wireless Networks and Standards

4.3 Mobile Computing and the Internet of Things (IoT)

4.4 Network Quality of Service

Case 4.2 Business Case: Carnival Seeks to Keep Passengers Happier at Sea with IoT, NFC, and Edge Computing

5 Data Privacy and Cyber Security

Case 5.1 Opening Case: Yahoo Is Fined $117.5 Million for Worst Data Hacks in History

5.1 Data Privacy Concerns and Regulations

5.2 Extent and Cost of Cyberattacks and Cyber Threats

5.3 Cyberattack Targets and Consequences

5.4 Defending Against Cyberattacks and Managing Risk

5.5 Regulatory Controls, Frameworks, and Models

Case 5.2 Business Case: LinkedIn Hack: Lessons Learned and Hidden Dangers

6 Business Intelligence, Data Science, and Data Analytics

Case 6.1 Financial Intelligence Fights Fraud

6.1 Business Intelligence and Data Science

6.2 Big Data and Advanced Data Analytics

6.3 Descriptive Data Analytics Methods and Techniques

6.4 Predictive and Prescriptive Data Analytics Methods and Techniques

Case 6.2 Business Case: London Heathrow Airport Launches BI and Machine Learning to Improve Airfield Management, Predict Passenger Flow, and Transform Airport Security

Case 6.3 Video Case: The Beauty of Data Visualization

7 Social Media and Semantic Web Technology

Case 7.1 Opening Case: The Darkside of Digital Campaigns: Disinformation and Foreign Influence

7.1 Web 2.0 Technologies

7.2 Social Web Tools and Applications

7.3 Using Search Technology for Business Success

7.4 A Search for Meaning-Web 3.0 and Semantic Technology

7.5 Recommendation Engines

Case 7.2 Recommending Wine to Online Customers

Case 7.3 Video Case: Power Searching with Google

8 Omnichannel Retailing, E-commerce, and Mobile Commerce Technology

Case 8.1 Opening Case: Amazon Pioneers New In-Store Retail Concept

8.1 Omnichannel Retailing

8.2 In-Store Retail Technology

8.3 E-commerce-Online Retailing

8.4 Mobile Commerce

8.5 Mobile Payment and Financial Services

Case 8.2 Business Case: eBay-An E-commerce Pioneer Faces New Challenges

Case 8.3 Video Case: Searching with Pictures Using Mobile Visual Search

9 Functional Business Systems

Case 9.1 Opening Case: Business Case: Equifax Data Breach Highlights Need for Regulatory Compliance Changes in Financial Management

9.1 Functional and Cross-Functional Business Processes

9.2 Production and Operations Management Systems

9.3 Sales and Marketing Management Systems

9.4 Accounting, Finance, and Regulatory Compliance Systems

9.5 Human Resource Information Systems (HRIS)

Case 9.2 Business Case: MAHLE GmbH Partners with SAP and MHP to Digitalize Its Logistics and Product Development Processes

Case 9.3 Video Case: Fuze Increases Its Sales and Marketing Success with an Account-Based Marketing System

10 Enterprise Systems

Case 10.1 Opening Case: High-profile Food Recalls Prompt Walmart to Create a Safer, More Transparent, and More Efficient Global Food Supply Chain

10.1 Intro to Enterprise Systems

10.2 Enterprise Resource Planning

10.3 Supply Chain Management

10.4 Customer Relationship Management

10.5 Communicating and Collaborating with Knowledge Management, Content Management, and Enterprise Social Platforms

Case 10.2 Business Case: Lowe's Integrates Augmented Reality and Robot Assistants into Its SCM and CRM Programs

Case 10.3 Video Case: P&G-Creating Conversations with Global Consumers

11 Artificial Intelligence, Robotics, and Quantum Computing Technology

Case 11.1 Opening Case: HSBC Adopts Machine Learning Artificial Intelligence to Fight Money Laundering

11.1 How AI Works

11.2 AI Applications in Business and Society

11.3 AI and Society (Ethics)

11.4 Robotics

Case 11.2 Business Case: Recommendation Systems Powered by AI-Still Room for Improvement

12 IT Strategy, Sourcing, and Strategic Technology Trends

Case 12.1 Opening Case: San Diego County's 20-Year Outsourcing Journey (to be checked for change)

12.1 IT Strategy and Competitive Advantage

12.2 IT Strategic Planning, Process, and Tools

12.3 IT Sourcing Strategies and IT Service Management

12.4 Strategic Technology Trends

Case 12.2 Business Case: Optimization with Cloud Management Platform

13 Systems Development and Project, Program and Portfolio Management

Case 13.1 Opening Case: Keeping Your Project on Track, Knowing When It Is Doomed

13.1 Systems Development

13.2 Software Development Methodologies

13.3 Project, Program, and Portfolio Management

13.4 Initiating, Planning, and Executing Projects

13.5 Monitoring/ Controlling and Closing Projects

Case 13.2 Business Case: DevOps for Agile Innovation in Travel Services

Case 13.3 Demo Case: Mavenlink Project Management and Planning Software

14 IT Ethics and Local and Global Sustainability

Case 14.1 Opening Case: Royal Bank of Scotland Leverages Technology to Fulfill Its Strategy to Build a More Sustainable Bank

14.1 An Introduction to Ethics

14.2 ICT and Local Sustainability

14.3 ICT and Global Sustainability

Case 14.2 Business Case: Green Digital Transformation

Case 14.3 Video Case: IT Ethics in the Workplace

Erscheinungsdatum
Verlagsort New York
Sprache englisch
Maße 10 x 10 mm
Gewicht 454 g
Themenwelt Mathematik / Informatik Informatik Theorie / Studium
ISBN-10 1-119-80252-0 / 1119802520
ISBN-13 978-1-119-80252-5 / 9781119802525
Zustand Neuware
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