The Digital Generation Reaches Maturity
Cambridge Scholars Publishing (Verlag)
978-1-5275-7745-9 (ISBN)
Jessica Lichy holds postdoctoral ‘HDR’, PhD and MBA degrees in Online/Digital Consumer Behaviour. She is employed as a Research Professor at IDRAC Business School, France, in addition to working at international partner universities as a research-active Visiting Professor. Her research interests include Big Data and digital transformation from an end-user perspective and business modelling. Her research-in-progress includes tracing the co-evolution of the consumption of social technologies and emerging trends in technology-enhanced living. She also guest-edits special issues for various journals, organises research conferences with international partner institutions, and actively develops a number of collaborative academic projects for funding applications.
Erscheinungsdatum | 23.12.2021 |
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Verlagsort | Newcastle upon Tyne |
Sprache | englisch |
Maße | 148 x 212 mm |
Themenwelt | Mathematik / Informatik ► Informatik |
Technik | |
Wirtschaft ► Betriebswirtschaft / Management ► Planung / Organisation | |
ISBN-10 | 1-5275-7745-7 / 1527577457 |
ISBN-13 | 978-1-5275-7745-9 / 9781527577459 |
Zustand | Neuware |
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