Fashion Supply Chain Management in Asia: Concepts, Models, and Cases (eBook)

Bin Shen is an Associate Professor at Donghua University and a Humboldt Fellow. His research interests include fashion supply chain and operations management. He has published research articles in numerous leading journals, such as Production and Operations Management, the Journal of Business Research, International Journal of Production Economics, and the International Journal of Production Research. Qiangliang Gu is a Full Professor at Donghua University and the Director of the Research Center for Textile Economics. His research interests include textile and apparel value chain. He has published research articles in several leading journals, such as the American Economics Review, as well as a number of books on the fashion business in Chinese.Yixiong Yang is a Full Professor at Donghua University. His research interests include fashion manufacturing, marketing, and supply chain. He has published various research articles and books on the fashion business in Chinese.

Preface 6
Acknowledgements 8
Contents 9
Contributors 11
1 Introduction to Fashion Supply Chain Management in Asia 13
1 Introduction 13
2 Fashion Supply Chain Management 14
3 Textile and Apparel Industry in Asia Countries 17
4 New Challenges and Opportunities for Asia’s Fashion Supply Chain 23
5 Conclusion 26
References 28
Fashion Supply Chain Management Concepts 30
2 Regional Comprehensive Economic Partnership (RCEP): Impact on the Integration of Textile and Apparel Supply Chain in the Asia-Pacific Region 31
1 Introduction 31
2 Literature Review 32
2.1 The Development Stage of RCEP Members’ Textile and Apparel Industry 32
2.2 Regional TampA Supply Chain in the Asia-Pacific 34
2.3 Potential Impact of the RCEP on the TampA Supply Chain in the Asia-Pacific 38
3 Methods and Data 40
3.1 Measuring the Economic Impact of the RCEP 40
3.2 Data Source 42
4 Results and Discussions 42
5 Conclusions and Future Research Agenda 47
References 49
3 Sustainability Issues in Asian Fashion Supply Chains: Retailers Versus Suppliers 52
1 Introduction 52
2 Literature Review 54
2.1 Sustainability in SCM Research 54
2.2 SSCM with a 3BL Approach 55
2.3 3BL Framework for Fashion Supply Chains 57
3 Sustainability in Fashion Retailing Versus Fashion Supply: Examples from Turkey 61
4 Conclusion 65
References 66
4 Cashmere Value Chain in China 71
1 Introduction 71
2 The Cashmere Value Chain Structure in China 73
3 Cases Discussions 76
4 Challenges and Problems in Chinese Cashmere Industry 77
5 Conclusion 78
References 78
Fashion Supply Chain Management Models 79
5 Existence and Causes of Bullwhip Effect: An Empirical Study on a Designer Footwear Supply Chain 80
1 Introduction 80
2 Literature Review and Hypotheses Development 81
2.1 Effect of Order Lead Time 82
2.2 Effect of Minimum Order Quantity 83
2.3 Effect of Product Types 83
3 Sampling and Data Analysis 84
3.1 Background of Brand Z 84
3.2 Methodology 85
3.3 Data Analysis 86
4 Results 86
4.1 Analysis of the Bullwhip Effect 86
4.2 Statistical Analysis of the Causes of Bullwhip Effect 86
5 Discussion 88
5.1 Causes of Bullwhip Effect 88
5.2 Mitigate the Bullwhip Effect 89
6 Conclusion Remarks 90
References 90
6 Application of Human Rights Due Diligence and the LeanIn Concept for Addressing Pregnancy-Related Discrimination in Cambodia’s Garment Sector 93
1 Cambodia’s Apparel Industry: Double-Edged Sword 94
2 Effects of Human Rights Issues and Discrimination on Efficient Supply Chains 95
3 Pregnancy Discrimination: A Human Rights and Labor Abuse Issue 96
4 Using Human Rights Due Diligence to Address Pregnancy-Related Human Rights Issues and Discrimination 97
4.1 Policy and Management of Responsible Business Conduct 98
4.2 Risk Assessment 99
4.3 Prevent Harm 100
4.4 Track 100
5 LeanIn.Org Approach and Human Rights Due Diligence 101
6 Conclusion 103
References 103
7 RFID-Embedded Smart Washing Machine Systems in the Big Data Era: Value Creation in Fashion Supply Chain 105
1 Introduction 105
2 Literature Review 107
2.1 RFID Implementation in Fashion 107
2.2 Business Analytics in Fashion 108
3 Development of RFID+SWM System 108
3.1 Stage 1: Data Capturing System 109
3.2 Stage 2: Data Analytical Center 110
3.3 Stage 3: Big Data and Business Analytics 110
3.4 Example of Color Trend Forecasting 110
4 Value Creation from RFID+SWM 112
4.1 Value of Users 112
4.2 Value in Fashion Business 113
4.3 Challenges for Implementation 116
5 Implications and Recommendations 116
6 Conclusion, Limitation and Future Research 117
References 118
Fashion Supply Chain Management Cases 120
8 The Value of Online-to-Offline Channel for Start-up Fashion Designer Brands: Lessons from China 121
1 Introduction 121
2 Literature Review 122
2.1 O2O Marketing Model 122
2.2 Fashion Buyers and Designer Brands 123
3 Research Methods 124
3.1 Enterprise Interview and Questionnaire Survey 124
3.2 Construction of Marketing Model 126
4 Results and Discussion 126
4.1 Interview Results of Designer Brands 126
4.2 Questionnaire Survey Results of Fashion Buyers 127
4.3 Construction of O2O Service Platform Model 127
5 Conclusion 129
References 130
9 The Impacts of Transshipment on Dual-Channel Coordination: A Fashion Company Case Study in China 132
1 Introduction 132
2 Literature Review 133
3 Case Study: A Chinese Apparel Company Comparative Analysis 134
3.1 The Background of Company J 134
3.2 Transshipment Contract Implementation in Company J 135
3.3 Implementation Evaluation 135
4 Conclusion, Insights, and Future Research Opportunities 138
4.1 Conclusion 138
4.2 Managerial Insights 139
4.3 Future Research Opportunities 139
References 140
Index 141