Vintage Luxury Fashion (eBook)

Exploring the Rise of the Secondhand Clothing Trade
eBook Download: PDF
2018 | 1st ed. 2018
XXII, 222 Seiten
Springer International Publishing (Verlag)
978-3-319-71985-6 (ISBN)

Lese- und Medienproben

Vintage Luxury Fashion -
Systemvoraussetzungen
160,49 inkl. MwSt
  • Download sofort lieferbar
  • Zahlungsarten anzeigen

Providing a critical insight into the growth of the second-hand luxury and vintage fashion industry, this book offers a compendium of business developments from across the globe, including examples from Europe, the Middle East and Asia. The 'pre-loved or pre-owned' clothing trade has grown as an economic entity, providing a living for over 100,000 people and creating a desirable and essential clothing source in under-developed economies. By debating and deliberating contemporary cases, the authors illustrate how companies can optimise key managerial activities surrounding product branding, location marketing and supply chain buying. This timely collection is an important read for anyone involved in fashion, but particularly those interested in the retail and marketing perspective of the industry, as it explores an emerging and significant retail format.



Marta Blazquez Cano is a Lecturer in Fashion Marketing at the School of Materials, University of Manchester, UK. Marta holds a BA in Advertising and PR and has developed a career in the advertising and marketing industry over a period of 10 years. She has published in leading journals, contributed to edited books, and presented her work at various national and international conferences. Marta has also been a visiting researcher in the Oxford Institute of Research Management (OXIRM), University of Oxford, UK.

Claudia E. Henninger is a Lecturer in Fashion Marketing Management at Manchester University, UK, where she teaches sustainability and strategic management. Claudia has presented her research at national and international conferences and published in leading journals. Claudia is the Deputy Chair of the Academy of Marketing SIG Sustainability. Her edited book Sustainability in Fashion - A Cradle to Upcycle Approach has been published in 2017 with Palgrave.

Daniella Ryding is a Senior Lecturer in Strategic Marketing Management and the Academic Lead for the New Academics Programme in the Faculty of Science and Engineering at the University of Manchester, UK.  She is the Exams Officer for the largest MSc. Programmes in the School of Materials and sits on a number of School and Faculty Committees for Teaching and Learning, and thereby is proactively involved with strategic decisions to improve the overall student experience.

Marta Blazquez Cano is a Lecturer in Fashion Marketing at the School of Materials, University of Manchester, UK. Marta holds a BA in Advertising and PR and has developed a career in the advertising and marketing industry over a period of 10 years. She has published in leading journals, contributed to edited books, and presented her work at various national and international conferences. Marta has also been a visiting researcher in the Oxford Institute of Research Management (OXIRM), University of Oxford, UK.Claudia E. Henninger is a Lecturer in Fashion Marketing Management at Manchester University, UK, where she teaches sustainability and strategic management. Claudia has presented her research at national and international conferences and published in leading journals. Claudia is the Deputy Chair of the Academy of Marketing SIG Sustainability. Her edited book Sustainability in Fashion – A Cradle to Upcycle Approach has been published in 2017 with Palgrave.Daniella Ryding is a Senior Lecturer in Strategic Marketing Management and the Academic Lead for the New Academics Programme in the Faculty of Science and Engineering at the University of Manchester, UK.  She is the Exams Officer for the largest MSc. Programmes in the School of Materials and sits on a number of School and Faculty Committees for Teaching and Learning, and thereby is proactively involved with strategic decisions to improve the overall student experience.

1. Introduction to Vintage Luxury Fashion; Daniella Ryding, Claudia E. Henninger & Marta Blazquez Cano.- 2. Restructuring secondhand fashion from the consumption perspective; Linda Lisa Maria Turunen, Hanna Leipämaa-Leskinen &Jenniina Sihvonen.- 3. Access Based Consumption: A new Business Model for Luxury and Secondhand Fashion Business?; Amira Battle, Claudia E. Henninger & Daniella Ryding.- 4.Understanding the culture of consuming pre-owned luxury; Carly Fox.- 5. Pre-Loved? Analysing the Dubai Luxe Resale Market; Liz Barnes & Gaynor Lea-Greenwood.- 6. Narrative and emotional accounts of secondhand luxury purchases along the customer journey; Marie-Cecile Cervellon & Edwige Vigreux.- 7. Perceived brand image of luxury fashion and vintage fashion – an insight into Chinese millennials’ attitudes and motivations; Claudia E. Henninger, Zejian Tong & Delia Vazquez.- 8. Sources of value for luxury secondhand and vintage fashion customers in Poland – from the perspective of its demographic characteristics; Edyta Rudawska, Magdalena Grębosz-Krawczyk & Daniella Ryding.- 9. Secondhand Index and the Spirit of Green Vintage Fashion; Devrim Umut Aslan & Cecilia Fredriksson.- 10. Dedicated Follower of Fashion; Neil Robinson & Crispin Dale.- 11. Do fashion blogs influence vintage fashion consumption? An analysis from the perspective of the Chinese market; Marta Blazquez Cano, Stephen Doyle & Yiyuan Zhang.- 12. Vintage Fashion: A cross-cultural perspective; Lindsey Carey, Marie-Cecile Cervellon, Julie McColl, Aileen Stewart & Yuet Chak Yuki Yuen.- 13. Commercialisation and the authenticity of vintage fashion; Anthony Kent, Suzanne Winfield & Charlotte Shi.

Erscheint lt. Verlag 27.3.2018
Reihe/Serie Palgrave Advances in Luxury
Palgrave Advances in Luxury
Zusatzinfo XXII, 222 p. 6 illus.
Verlagsort Cham
Sprache englisch
Themenwelt Wirtschaft Betriebswirtschaft / Management Logistik / Produktion
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
Schlagworte Business Development • buying • Digitalization • Industry • Management • Marketing • pre-loved clothing • product branding • Retail • Supply Chain
ISBN-10 3-319-71985-8 / 3319719858
ISBN-13 978-3-319-71985-6 / 9783319719856
Haben Sie eine Frage zum Produkt?
PDFPDF (Wasserzeichen)
Größe: 2,4 MB

DRM: Digitales Wasserzeichen
Dieses eBook enthält ein digitales Wasser­zeichen und ist damit für Sie persona­lisiert. Bei einer missbräuch­lichen Weiter­gabe des eBooks an Dritte ist eine Rück­ver­folgung an die Quelle möglich.

Dateiformat: PDF (Portable Document Format)
Mit einem festen Seiten­layout eignet sich die PDF besonders für Fach­bücher mit Spalten, Tabellen und Abbild­ungen. Eine PDF kann auf fast allen Geräten ange­zeigt werden, ist aber für kleine Displays (Smart­phone, eReader) nur einge­schränkt geeignet.

Systemvoraussetzungen:
PC/Mac: Mit einem PC oder Mac können Sie dieses eBook lesen. Sie benötigen dafür einen PDF-Viewer - z.B. den Adobe Reader oder Adobe Digital Editions.
eReader: Dieses eBook kann mit (fast) allen eBook-Readern gelesen werden. Mit dem amazon-Kindle ist es aber nicht kompatibel.
Smartphone/Tablet: Egal ob Apple oder Android, dieses eBook können Sie lesen. Sie benötigen dafür einen PDF-Viewer - z.B. die kostenlose Adobe Digital Editions-App.

Buying eBooks from abroad
For tax law reasons we can sell eBooks just within Germany and Switzerland. Regrettably we cannot fulfill eBook-orders from other countries.

Mehr entdecken
aus dem Bereich
Grundlagen – Use-Cases – unternehmenseigene KI-Journey

von Ralf T. Kreutzer

eBook Download (2023)
Springer Fachmedien Wiesbaden (Verlag)
42,99
Manufacturing Excellence in der Smart Factory

von Jürgen Kletti; Jürgen Rieger

eBook Download (2023)
Springer Vieweg (Verlag)
69,99