Digital Transformation Now! - Daniel R. A. Schallmo, Christopher A. Williams

Digital Transformation Now!

Guiding the Successful Digitalization of Your Business Model
Buch | Softcover
XIV, 70 Seiten
2018 | 1st ed. 2018
Springer International Publishing (Verlag)
978-3-319-72843-8 (ISBN)
64,19 inkl. MwSt
Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today's economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models.

Daniel R. A. Schallmo is an economist, management consultant, lecturer, and author. He is a professor at the Ulm University of Applied Sciences (Germany) and is Director of the private institute for Business Model Innovation. His research focuses on the digital transformation of business models and the development, and application of methods to innovate business models, mainly in business-to-business markets. Christopher A. Williams is a learning scientist, consultant, author, and former professional basketball player. He is currently completing his Ph.D. in the field of learning sciences at Ulm University of Applied Sciences (Germany). He holds a B.A. in Communication, a MBA in General Management and a M.A. in Learning, Technology and Education from the University of Nottingham. His research focuses on learning and instruction, human resources management, and corporate communication.

Introduction,- History of Digital Transformation.- Digital Transformation of Business Models.- Selected Examples Demonstrating the Digital Transformation of Business Models.- Existing Approaches.- Roadmap for the Digital Transformation of Business Models.- Summary.

Erscheinungsdatum
Reihe/Serie SpringerBriefs in Business
Zusatzinfo XIV, 70 p. 28 illus., 25 illus. in color.
Verlagsort Cham
Sprache englisch
Maße 155 x 235 mm
Gewicht 142 g
Themenwelt Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
Schlagworte Business model development • Business models for industry 4.0 • Digital implementation of business models • Digital realities and business status quo • Digital transformation roadmap • Digitization strategy • Hagleitner senseManagement • ThyssenKrupp Elevator MAX
ISBN-10 3-319-72843-1 / 3319728431
ISBN-13 978-3-319-72843-8 / 9783319728438
Zustand Neuware
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