Management - David Boddy

Management

An Introduction

(Autor)

Buch | Softcover
728 Seiten
2016 | 7th edition
Pearson Education Limited (Verlag)
978-1-292-08859-4 (ISBN)
82,30 inkl. MwSt
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This is an accessible and academically rigorous guide to the themes and functions of management. It contains in depth case studies that examine key management issues in a broad range of organisations, from Apple and Virgin to the British Heart Foundation and Management in Practice features full of insights into contemporary management activities. Entrepreneurship, sustainability, governance and internationalization are integrated throughout, giving clear guidance on how students can further their understanding of these key topics.

David Boddy is a Research Fellow at the Adam Smith Business School, University of Glasgow. Management: An Introduction has supported students and educators since 1998.  

Part 1 An Introduction To Managment

 

1 Managing in organisations   

2 Models of management

Part 1 Case: Apple Inc.  

Part 1 Employability skills  

 

Part 2 The environment of Mangement

3 Organisation cultures and contexts

4 Managing internationally

5 Corporate responsibility  

Part 2 case: BP   

Part 2 Employability skills   

 

Part 3 Planning

6 Planning

7 Decision making

8 Managing strategy

9 Managing marketing   

Part 3 case: The Virgin Group  

Part 3 Employability skills   

 

Part 4 Organising

10 Organisation structure

11 Human resource management   

12 Information systems and e-business

13 Creativity, innovation  and change

Part 4 case: Royal Bank of Scotland

Part 4 Employability skills  

 

Part 5 Leading

14 Influencing   

15 Motivating  

16 Communicating

17 Teams   

Part 5 case: British Heart Foundation

Part 5 Employability skills   

 

Part 6 Controlling

18 Managing operations and quality

19 Performance measurement and control

20 Finance and budgetary control  

Part 6 case: Tesco

Part 6 Employability skills 

Erscheinungsdatum
Verlagsort Harlow
Sprache englisch
Maße 200 x 265 mm
Gewicht 1353 g
Themenwelt Wirtschaft Betriebswirtschaft / Management Allgemeines / Lexika
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 1-292-08859-1 / 1292088591
ISBN-13 978-1-292-08859-4 / 9781292088594
Zustand Neuware
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