ProBlogger (eBook)
John Wiley & Sons (Verlag)
978-1-118-22825-8 (ISBN)
two of the world's most successful bloggers
There's a reason why the first two editions of this book have
sold thousands of copies worldwide. Written by two of the world's
most successful bloggers, it's one of the clearest books out there
on how to earn an income from your blog. This new edition gets you
up to date on the very latest changes that affect the
blogging-for-business landscape. Featuring new material on Twitter,
Facebook, and LinkedIn; plus new ways and tools to grow your
audience and expand your business beyond your blog, this
professional blogger's bible is better than ever.
* Helps novices choose a blog topic, analyze the market, set up a
blog, promote it, and earn revenue
* Gives aspiring bloggers proven techniques and the tools they
need to succeed in building a business from their blogs
* Reveals 20 key ingredients for a successful blog post
* Offers solid, step-by-step instruction on how bloggers actually
make money, why niches matter, how to use essential blogging tools
and take advantage of social media and content aggregators, how to
optimize your advertising, and much more
* Includes techniques for attracting and growing an audience and
how to mine new business opportunities beyond your blog
Written by two fulltime professional bloggers, this exciting,
updated edition of ProBlogger tells you exactly how to
launch and maintain a blog that makes money.
Darren Rowse is the guy behind ProBlogger.net, a leading online information source for professional bloggers. He writes for various blogs and edits the popular Digital Photography School site (digital-photography-school.com). Chris Garrett is a writer, online business consultant, teacher, coach, new media industry commentator, and of course, professional blogger. He shares blogging advice at chrisg.com and contributes to numerous blogs.
Introduction xxi
1 Blogging for Money 1
2 Niche Blogging 23
3 Setting Up Your Blog 43
4 Blog Writing 73
5 Blog Income and Earning Strategies 99
6 Buying and Selling Blogs 125
7 Blog Promotion and Marketing 151
8 Build a Sticky Blog Community 177
9 Social Media and Your Blog 205
10 Secrets of Successful Blogs 223
11 Creating Something Worthwhile 241
12 Taking Your Blog to the Next Level: A Case Study 251
13 Going Beyond Your Blog 269
Index 295
Erscheint lt. Verlag | 13.2.2012 |
---|---|
Sprache | englisch |
Themenwelt | Mathematik / Informatik ► Informatik ► Web / Internet |
Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
Schlagworte | Allg. Internet • blogging, social media, starting a blog, online advertising, blog, blogger, professional blogging, blogging career, blogging and social media, problogger, problogging, blogging businesses, blogging as a business, how bloggers make money, direct income earning vs. indirect income earning methods, why niches are important, using blogging tools, how to leverage social media, how to use social media to enhance blog readership, how to use social media to increase blog revenue, successful blogging, optimizing adv • Computer-Ratgeber • End-User Computing • Internet • Internet General |
ISBN-10 | 1-118-22825-1 / 1118228251 |
ISBN-13 | 978-1-118-22825-8 / 9781118228258 |
Haben Sie eine Frage zum Produkt? |
Digital Rights Management: ohne DRM
Dieses eBook enthält kein DRM oder Kopierschutz. Eine Weitergabe an Dritte ist jedoch rechtlich nicht zulässig, weil Sie beim Kauf nur die Rechte an der persönlichen Nutzung erwerben.
Dateiformat: PDF (Portable Document Format)
Mit einem festen Seitenlayout eignet sich die PDF besonders für Fachbücher mit Spalten, Tabellen und Abbildungen. Eine PDF kann auf fast allen Geräten angezeigt werden, ist aber für kleine Displays (Smartphone, eReader) nur eingeschränkt geeignet.
Systemvoraussetzungen:
PC/Mac: Mit einem PC oder Mac können Sie dieses eBook lesen. Sie benötigen dafür einen PDF-Viewer - z.B. den Adobe Reader oder Adobe Digital Editions.
eReader: Dieses eBook kann mit (fast) allen eBook-Readern gelesen werden. Mit dem amazon-Kindle ist es aber nicht kompatibel.
Smartphone/Tablet: Egal ob Apple oder Android, dieses eBook können Sie lesen. Sie benötigen dafür einen PDF-Viewer - z.B. die kostenlose Adobe Digital Editions-App.
Buying eBooks from abroad
For tax law reasons we can sell eBooks just within Germany and Switzerland. Regrettably we cannot fulfill eBook-orders from other countries.
aus dem Bereich