Business Communication - Barbara G. Shwom, Lisa Gueldenzoph Snyder

Business Communication

Polishing Your Professional Presence Plus 2012 MyBCommLab with Pearson eText -- Access Card Package
Media-Kombination
600 Seiten
2012
Prentice Hall
978-0-13-265874-4 (ISBN)
169,95 inkl. MwSt
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--Polishing your professional presence.

 

Career success depends on the ability to be professional, adaptable, and strategic about communication choices. By providing concise, student-centered information on how to develop a strong foundation in business communication, Business Communication: Polishing Your Professional Presence helps you enhance your professional and personal success.

 

Available with mybcommlab!

Practice Makes Polished—mybcommlab is the online study tool that helps you polish communication skills so that your ready to tackle the rigors of today’s business landscape. Visit mybcommlab.com to find out more.

Part 1: Understanding the Foundations of Business Communication

Chapter 1. Becoming a Successful Business Communicator 

Chapter 2. Working with Others: Interpersonal, Intercultural, and Team Communication

Chapter 3. Managing the Communication Process

Part 2: Delivering Effective Messages

Chapter 4. Communicating Routine Messages and Building Goodwill

Chapter 5. Communicating Persuasive Messages

Chapter 6. Communicating Negative Messages

Part 3: Proposing and Reporting

Chapter 7. Finding and Evaluating Business Information

Chapter 8. Preparing Persuasive Proposals

Chapter 9. Reporting Business Information

Chapter 10. Delivering Business Presentations

Part 4: Persuading an Employer to Hire You

Chapter 11. Creating Cover Letters and Resumes

Chapter 12. Getting the Job: Interviewing Skills

 

Appendix: Grammar Handbook

Erscheint lt. Verlag 28.11.2012
Verlagsort Upper Saddle River
Sprache englisch
Themenwelt Wirtschaft Betriebswirtschaft / Management
ISBN-10 0-13-265874-7 / 0132658747
ISBN-13 978-0-13-265874-4 / 9780132658744
Zustand Neuware
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