Enterprise Games

Serious Games will focus on specific issues and approaches for implementing gaming techniques and technologies in companies from startups to large established corporations. Issues will be discussed from business, social and technology perspectives. Areas such as health care and intellectual property concerns will be addressed.

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As economies falter, we're learning that old notions of efficiency and labor no longer work. Serious Games points to a way out of the problems we're facing. Game mechanics are a powerful tool for organizing supply chains, organizing production, and rebuilding the economy in ways that are fundamentally more agile than anything we have today. Michael Hugos builds on his real world experience building and managing supply chains to show what happens when you really take games seriously: not just giving workers a smiley face for producing more widgets, but using games to organize the whole process.