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Crisis Management in the Food and Drinks Industry

(Autor)

Buch | Hardcover
192 Seiten
1994
Kluwer Academic / Plenum Publishers (Verlag)
978-0-412-57110-7 (ISBN)
99,95 inkl. MwSt
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The second volume in a new series, this book serves as a definitive guide on how a crisis should be dealt with in the food industry. It should be of interest to food companies: company directors, company secretaries, production managers, enforcement officers, PR officers, food marketing personnel.
All businesses and industries have problems, some of which develop into crises. This text looks comprehensively at the management of communications in those situations in the food and drinks industry, but much of its information has a wider relevance. This volume deals with the general principles of crisis communications and takes into account current developments which have changed the face of crisis management forever. These include the global impact of satellite and cable television, the implications of rolling 24-hour news coverage and the growth of new forms of communications to speed the flow of information within organizations and responses to the media.

Preparing for the unthinkable. Your crisis management handbook. Communications. Trans-national sourcing of products. Essential practices and procedures. Case histories.

Reihe/Serie Practical Approaches to Food Control & Food Quality Series ; v. 2
Zusatzinfo 12 line illustrations, 2 halftones, appendices
Verlagsort Dordrecht
Sprache englisch
Maße 156 x 234 mm
Gewicht 500 g
Themenwelt Technik Lebensmitteltechnologie
ISBN-10 0-412-57110-2 / 0412571102
ISBN-13 978-0-412-57110-7 / 9780412571107
Zustand Neuware
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