Practical Health Promotion

The second edition of this popular introductory textbook has been
fully revised to provide a totally up-to-date guide to the
practical aspects of promoting health. Focusing on the range of
skills needed to become an effective practitioner, it takes readers
step-by-step through the different settings in which health
promotion takes place, and the various tools they might employ. The
book offers accessible and comprehensive coverage of all the key
topics in contemporary health promotion, including chapters on
health promotion through the lifespan, one-to-one communication,
working with groups, using the media and digital technologies,
advocacy, and planning and management.



As well as incorporating the most recent government policies and
initiatives in public health, the new edition draws on the very
latest literature and statistics. In particular, there is new and
expanded material on issues such as: community initiatives and
social capital; novel resources offered by digital technologies;
health literacy; health in the media; stress in the workplace, and
much more.



Throughout the text there are activities to develop students?
understanding and encourage reflective practice. Each chapter opens
with a list of the central issues and learning objectives, and key
terms highlighted in the text are clearly explained. Carefully
chosen figures and photographs enliven and reinforce the text,
while a well-designed website (www.politybooks.com/healthpromotion)
offers up-to-date online resources to test and extend
students? learning.



The new edition of Practical Health Promotion will continue
to be the ideal and indispensable practical guide to health
promotion for students at all levels. It will inspire anyone
involved with health care to find practical ways of promoting
positive change.