Culture and Public Relations
Routledge (Verlag)
978-0-415-88726-7 (ISBN)
With contributors from Europe, Asia, Australia, and North America, this collection offers international perspectives on a topic that is growing increasingly important in public relations study and practice. It is required reading for scholars, researchers, and students in public relations and also has much to offer the business discipline, for those seeking to integrate culture and communication to their practices.
Krishnamurthy Sriramesh, PhD, is Professor of Public Relations at the School of Business, Massey University, in Wellington, New Zealand. He taught previously at Purdue University, the University of Florida, and Nanyang Technological University, and has served as visiting professor at universities in three continents. In 2004, he was awarded the prestigious Pathfinder Award from the Institute for Public Relations (USA) for original scholarly research contributing to the public relations body of knowledge. Dejan Verčič, PhD, FCIPR, is founder of Pristop Agency and Professor of Public Relations and Communication Management at the University of Ljubljana, Slovenia. Among his clients are governments, domestic and international corporations, and associations. He organizes the Lake Bled International Public Relations Research Symposia, held annually in Bled, Slovenia.
Part I: Culture as an environment for public relations
Part II: Public Relations as culture
Part III: The impact of public relations on culture
Contributor list:
Mathew Allen, María Antonieta Rebeil Corella, Guenter Bentele, Ales Debeljak, David M. Dozier, Mohan Jyoti Dutta, Lee Edwards, Kingsley Eyita, Jarrod Haar, Robert Heath, Marco Herrera , Christine Huang, Nnadozie Izidor, Julia Jahansoozi, Jacquie, L´Etang, Shirley Leitch, Judy Motion, Stefan Porter, Holger Sievert, Jens Seiffert, Bey-Ling Sha, Krishnamurthy Sriramesh, Dejan Vercic, Jon White, Philip Young
Erscheint lt. Verlag | 12.6.2012 |
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Reihe/Serie | Routledge Communication Series |
Zusatzinfo | 5 Tables, black and white |
Verlagsort | London |
Sprache | englisch |
Maße | 152 x 229 mm |
Gewicht | 710 g |
Themenwelt | Sozialwissenschaften ► Kommunikation / Medien ► Kommunikationswissenschaft |
Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb | |
ISBN-10 | 0-415-88726-7 / 0415887267 |
ISBN-13 | 978-0-415-88726-7 / 9780415887267 |
Zustand | Neuware |
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