PUBLICAN'S HANDBOOK 3RD EDITION

Buch

280 Seiten

2000
Kogan Page Ltd (Verlag)
978-0-7494-3170-9 (ISBN)

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Now in its third edition, this handbook provides a management "toolkit" for publicans and the marketing and operations managers of pub chains to help them acquire the marketing, financial and management skills necessary to gain a competitive edge.

Marketing and business development; selling and upselling; pricing and margins; stock and financial control; catering; profits from tea, coffee and soft drinks sales; legal advice; training and recruitment; health and safety; security; taking a second pub.

Erscheint lt. Verlag	1.2.2000
Zusatzinfo	"The Publican" newspaper
Sprache	englisch
Themenwelt	Reisen ► Hotel- / Restaurantführer
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
ISBN-10	0-7494-3170-9 / 0749431709
ISBN-13	978-0-7494-3170-9 / 9780749431709
Zustand	Neuware