Writing for Multimedia and the Web

Timothy Garrand, Ph.D. is a recognized expert in content development and interactive architecture for interactive media. For more than 15 years, Garrand has brought his expertise to the development of a wide range of both web and multimedia projects for major clients, such as Fidelity Investments, Pearson Education, Houghton Mifflin, Citibank and The Hartford. Garrand is currently a Principal User Experience Architect at TandemSeven, a company that designs and architects business portals and custom eBusiness solutions, specializing in creating usable, intuitive interfaces for complex applications. Garrand is also a frequent speaker at conferences and professional gatherings and occasionally teaches college courses on interactive media.

Interactivity and the Writer; Writing for Many Media; High-Level Design, Management, and Technical Skills Useful to the Interactive Writer; The Multimedia and Web Site Production Team; Script and Proposal Formatting; Defining and Achieving Goals for Informational Multimedia and Web Sites; Information Multimedia and Web Architecture; Introduction to the Informational Multimedia and Web Site Case Studies; Case Study - Writing a Marketing Web Site from Proposal to Documentation, Prudential Veroni Realty; Case Study - Corporate Web Site, T. Rowe Price; Case Study - Research Portal Web Site and the Online Feature Story, Britanica.com and the Harlem Renaissance; Case Study - E-Learning: Interactive Math and Statistics Lessons; Case Study - Museum Kiosk, The Naticus Shipbuilding Company; Case Study - Training, Vital Signs; Interactive Multimedia Narrative and Linear Narrative; The Elements of Interactive Multimedia Narrative; Introduction to the Narrative Multimedia Case Studies; Case Study - Adapting Classic Books to a Computer Game for the Female Audience, Nancy Drew; Case Study - Adding Story to Simulation, Amped 3; Case Study - Parallel Stories Narrative, The Pandora Detective; Case Study - Worlds Narrative, Dust a Tale of the Wired West; Case Study - Immersive Exhibit, The New England Economic Adventure; Conclusion - Becoming a Professional Interactive Writer.