Beyond Behaviour Change -

Beyond Behaviour Change

Key Issues, Interdisciplinary Approaches and Future Directions

Fiona Spotswood (Herausgeber)

Buch | Softcover
256 Seiten
2016
Policy Press (Verlag)
978-1-4473-1756-2 (ISBN)
37,40 inkl. MwSt
Multidisciplinary in approach, this book is the first to draw together insights from a range of leading academics and thinkers in `behaviour change’ across a range of disciplines including public health, transport, marketing and the environment to discuss new innovations in practice and research.
‘Behaviour change’ has become a buzz phrase of growing importance to policymakers and researchers. There is an increasing focus on exploring the relationship between social organisation and individual action, and on intervening to influence societal outcomes like population health and climate change. Researchers continue to grapple with methodologies, intervention strategies and ideologies around ‘social change’.





Multidisciplinary in approach, this important book draws together insights from a selection of the principal thinkers in fields including public health, transport, marketing, sustainability and technology. The book explores the political and historical landscape of behaviour change, and trends in academic theory, before examining new innovations in both practice and research. It will be a valuable resource for academics, policy makers, practitioners, researchers and students wanting to locate their thinking within this rapidly evolving field.

Dr Fiona Spotswood is a critical marketer based at Bristol Business School, University of the West of England. Her research uses practice theory to explore the impact of marketing on ’wicked’ problems.

Preface ~ Michael P. Kelly;


​Introduction ~ Fiona Spotswood;


Part one: Exploring the history, theory and politics of ‘behaviour change’;


The politics of behaviour change ~ Michael P. Kelly;


An introduction to theories of behaviour ~ Tim Chatterton;


Intervention design and evaluation: behaviour change imperatives ~ Sarah Denford, Charles Abraham, Jane Rebecca Smith, Sarah Morgan-Trimmer, Jenny Lloyd and Katrina Wyatt;


Government legislation and the restriction of personal freedoms ~ Alan Maryon-Davis;


Evaluating the impact of policy: the built environment and travel behaviour ~ Steven Melia;


Nudge: recent developments in behavioural science and public policy ~ Michael Hallsworth and Michael Sanders;


Social marketing and multidisciplinary behaviour change ~ Alan Tapp and Sharyn Rundle-Thiele;


Technology and the formation of socially positive behaviours ~ Adam Joinson and Lukasz Piwek;


Part two: Critique, innovation and new ideas;


Stakeholder marketing and the subversion of public health ~ Gerard Hastings and Marisa de Andrade;


Participation in behaviour change: technique or tyranny? ~ Katie Collins;


Values and public expressions of concern ~ Tom Crompton;


Social practices and behaviour change ~ Daniel Welch;


The emergence of systems thinking in behaviour change: a public health focus ~ Esther Trenchard-Mabere;


Conclusion: what is the future of ‘behaviour change’? ~ Fiona Spotswood and Alex Marsh

Erscheint lt. Verlag 26.2.2016
Zusatzinfo Not illustrated
Sprache englisch
Maße 156 x 234 mm
Themenwelt Geisteswissenschaften Psychologie Sozialpsychologie
Sozialwissenschaften Soziologie
ISBN-10 1-4473-1756-4 / 1447317564
ISBN-13 978-1-4473-1756-2 / 9781447317562
Zustand Neuware
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