Business Ethics in Action
Red Globe Press (Verlag)
978-0-230-57310-9 (ISBN)
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It is argued that, without neglecting efficiency or profits, human well-being should be the first priority of every business. Business Ethics in Action defends the need to orient business to people.
Drawing on the author's extensive experience in teaching business ethics at one of Europe's leading business schools, this textbook overcomes common approaches in which business ethics is presented exclusively as a tool for solving ethical dilemmas by applying principled theories. Business Ethics focuses on both principles and virtues, although emphasizing virtues as the key for human flourishing.
Through illustrative case studies and interesting pedagogy, this book will be accessible and practical, aiding students in applying the foundations and principles of business ethics to real world situations.
DOMÈNEC MELÉ is Professor and Chair of the Department of Business Ethics at IESE Business School, University of Navarra, Spain.
PART I: INTRODUCTION TO BUSINESS ETHICS.- The Role of Ethics in Business.- Business in Society: Beyond the Market and Laws?.- Cultural Diversity and International Standards for Business.- PART II: THE INDIVIDUAL WITH THE ORGANIZATION.- Ethics, at the Core of Human Action.- Individual Responsibility and Moral Judgements in Business.- Frequent Ethical Issues in Business.- PART III: MANAGERIAL ETHICS.- The Purpose of the Firm and Mission-Driven Management.- Use and Misuse of Power.- Human Virtues in Leadership of Organizations.- PART IV: ORGANIZATIONAL ETHICS<.- Ethics in Organizational Cultures and Structures.- Work and Worker's Rights Within the Organization.- Ethics in the Organizing of Marketing.- Part V: SOCIETAL BUSINESS ETHICS.- The Social Responsibility and Accountability of Business.- Corporate Citizenship .- Conclusion.<
Erscheint lt. Verlag | 25.6.2009 |
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Zusatzinfo | 440 p. |
Verlagsort | London |
Sprache | englisch |
Maße | 156 x 234 mm |
Gewicht | 670 g |
Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management |
ISBN-10 | 0-230-57310-X / 023057310X |
ISBN-13 | 978-0-230-57310-9 / 9780230573109 |
Zustand | Neuware |
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