Growing your Property Partnership - Kim Tasso

Growing your Property Partnership

Plans, Promotion and People

(Autor)

Buch | Softcover
442 Seiten
2009
Estates Gazette Ltd (Verlag)
978-0-7282-0553-6 (ISBN)
59,80 inkl. MwSt
Offers a pragmatic introduction to alternative growth strategies and management solutions in planning, leadership, human resources, strategic marketing, promotion, selling, 'clientology' (relationship management) and achieving change. This title also offers solutions to problems in business planning, change management and promotions.
Being the best agent or surveyor does not always mean that you will be the best manager or leader. But being an agent, surveyor or other property professional probably means that you are averse to taking time out to learn about management.

This book is a pragmatic introduction to alternative growth strategies and management solutions in planning, leadership, human resources, strategic marketing, promotion, selling, "clientology" (relationship management) and achieving change. It is packed with ideas and checklists to spur you along with guidance on: analysis, motivation, networking, branding, service development, persuasion, project management, rapport, tendering and an A-Z of promotional tools.

The book tackles many of the key issues faced by those who manage and direct their professional firms, from preparation of business plans, to leadership strategies and client relationship management.

Kim Tasso is the managing director of Practical Marketing Consultancy Ltd. She is an independent consultant, specialising in the professional services sector, with over 20 years' marketing experience.

1. Planning: The future shape of the business; Managing your firm; 2. Promotion: strategic marketing, tactical Marketing, selling and business development, client and referrer relationships; 3. People: talent, teams and tomorrow’s leaders; 4.Miscellaneous management.

Verlagsort London
Sprache englisch
Maße 138 x 216 mm
Gewicht 521 g
Themenwelt Technik Bauwesen
Wirtschaft Betriebswirtschaft / Management
ISBN-10 0-7282-0553-X / 072820553X
ISBN-13 978-0-7282-0553-6 / 9780728205536
Zustand Neuware
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