Strategic Managment
Pearson (Verlag)
978-0-13-614905-7 (ISBN)
- Titel ist leider vergriffen;
keine Neuauflage - Artikel merken
The StratSim Integrated Simulation Experience is accompanied by this text, the first fully integrated strategic management textbook and simulation. This integrated simulation enables the teacher to incorporate an interactive component into teaching Strategy, and allows students to choose from the multiple methods of learning available to them.
PART ONE: STRATEGY AND STRATEGIC LEADERSHIP IN DYNAMIC TIMES
1. Introducing Strategic Management
2. Leading Strategically Through Effective Vision and Mission
PART TWO: THE INTERNAL AND EXTERNAL ENVIRONMENT OF STRATEGY
3. Examining the Internal Environment: Resources, Capabilities, and Activities
4. Exploring the External Environment: Macro and Industry Dynamics
PART THREE: BUSINESS, CORPORARTE, AND GLOBAL STRATEGIES
5. Creating Business Strategies
6. Crafting Business Strategy for Dynamic Contexts
7. Developing Corporate Strategies
8. Looking at International Strategies
PART FOUR: STRATEGY VEHICLES FOR NEW DIRECTIONS
9. Understanding Alliances and Corporate Strategies
10. Studying Mergers and Acquisitions
PART FIVE: IMPLEMENTATION, NEW VENTURES, AND GOVERNANCCE IN
DYNAMIC CONTEXTS
11. Employing Strategy Implementation Levers
12. Considering New Ventures and Corporate Renewal
13. Corporate Governance in the Twenty-First Century
PART SIX: CASE STUDIES: PULLING IT ALL TOGETHER
CASE INDEX
GLOSSARY
NAME INDEX
COMPANY/PRODUCT INDEX
SUBJECT INDEX
PHOTO CREDITS
Sprache | englisch |
---|---|
Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management |
ISBN-10 | 0-13-614905-7 / 0136149057 |
ISBN-13 | 978-0-13-614905-7 / 9780136149057 |
Zustand | Neuware |
Haben Sie eine Frage zum Produkt? |
aus dem Bereich