How to Organise & Operate a Small Business in Australia - John W English

How to Organise & Operate a Small Business in Australia

How to Turn Ideas into Success - from Australia's Leading Small Business Writer

(Autor)

Buch | Softcover
352 Seiten
2006 | 10th edition
Allen & Unwin (Verlag)
978-1-74114-880-0 (ISBN)
37,40 inkl. MwSt
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The small business sector is, collectively, the biggest business in Australia. This text, in its ninth edition, is a guidebook for this increasingly complex area. It has been updated to include information on Internet marketing and the tax system.
How to Organise and Operate a Small Business in Australia is the bestselling, hands-on guide to running your own business. This new edition contains information, skills and approaches that are up to date, easy to understand and simple to use. It also introduces IDEAS a system you can use to identify business opportunities with genuine commercial potential. * If you are tempted to strike out on your own, this book will help you to decide if you've got the right stuff. * If you want to go into business now, this book is your guide to getting started. * If you are already in business, this book explains a number of strategies for refining your operations and maximising your profits. The simplicity and clarity of the information in this book is a reflection of the author's ability to blend his professional training and practical first-hand experience. John English has successfully created and managed a number of his own businesses, and he has used this knowledge to introduce small business and entrepreneurship programs in several Australian universities.
His unique blend of training and experience makes the tenth edition of How to Organise and Operate a Small Business in Australia essential reading for anyone who wants to run a business of their own

John English has successfully created and managed a number of small businesses both in Australia and overseas. He is a Professor at the University of Canberra, a Certified Practising Accountant and a consultant to governments and small business operators.

Contents Figures xPreface xPART A PREPARING FOR SELF-EMPLOYMENT 1 The self-employment decision xThe power of being small. Types of small businesses. Pros and cons of self-employment. Personal characteristics and success. Management skills and experience. Getting on the launch pad. Risk of failure.2 Self-employment evaluation xQuestionnaire. Extroversion. Approach. Flexibility. Creativity. Planning. Initiative. Independence. Purpose. Emphasis. Determination.3 Information and assistance xxBusiness Entry Point. Government agencies. Business Enterprise Centres. Professional advisers. Trade associations. Suppliers. Education and training. Publications. Networking.PART B IDEAS4 Finding a business opportunity xxThe initial idea. IDEAS evaluation method. Opportunity. Risk. Complexity. Feasibility. 5 IDEAS evaluationPotential demand. Market acceptance. Competitive position. xxExternal

Erscheint lt. Verlag 1.6.2006
Sprache englisch
Maße 176 x 230 mm
Gewicht 660 g
Themenwelt Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 1-74114-880-4 / 1741148804
ISBN-13 978-1-74114-880-0 / 9781741148800
Zustand Neuware
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