Crisis Communication Cases from Asia
Routledge (Verlag)
978-1-032-53388-9 (ISBN)
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Using the case study method, this book offers the reader glimpses of the variety of cultures in the continent, displaying the complexity of the cross-cultural process of conducting crisis communication campaigns in this diverse context. Each of these cases addresses the onset, evolution, and resolution of the crisis. The contributors are seasoned practitioners who have done crisis communication work in this continent and have used the same framework of five environmental variables that define culture in this book: political culture; economic systems; societal culture; media systems; and activist environments.
This edited volume is ideal for scholars and advanced students in public relations and strategic communication generally and crisis communication specifically.
Krishnamurthy Sriramesh is Professor of Public Relations in the College of Media, Communication, and Information at the University of Colorado, Boulder, USA. Su Lin Yeo is Associate Professor in the Lee Kong Chian School of Business at Singapore Management University.
Introduction 1. Extending the Horizons of Crisis Communication Scholarship and Practice: A Socio-cultural Perspective 2. VIETNAM: Lost in Translation: Coca Cola’s Advertisement Sparks Crisis 3. INDIA: McDonald’s Faces Boycott Over Halal Meat 4. MALAYSIA: Environmentalists Rally Against MNC Over Radioactive Waste 5. SINGAPORE: MNC Halts Retrenchment Over Employees’ Anger 6. JAPAN: Nike’s Anti-Racism Ad Sparks Backlash 7. CHINA: H&M “Canceled” by Chinese Consumers Over Uyghur Cotton 8. INDONESIA: Diversity vs Ideology: Muslims Demand Starbucks Boycott Over LGBTQ+ Stance 9. THAILAND: FoodPanda Faces Boycott for “Terrorist” Comment 10. SOUTH KOREA: Ignoring History Imperils Uniqlo’s Business. Epilogue
| Erscheint lt. Verlag | 11.10.2024 |
|---|---|
| Zusatzinfo | 1 Tables, black and white; 1 Line drawings, black and white; 1 Illustrations, black and white |
| Verlagsort | London |
| Sprache | englisch |
| Maße | 152 x 229 mm |
| Themenwelt | Sozialwissenschaften ► Kommunikation / Medien ► Kommunikationswissenschaft |
| Sozialwissenschaften ► Soziologie ► Spezielle Soziologien | |
| Wirtschaft ► Volkswirtschaftslehre | |
| ISBN-10 | 1-032-53388-9 / 1032533889 |
| ISBN-13 | 978-1-032-53388-9 / 9781032533889 |
| Zustand | Neuware |
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