The Small Business Handbook
Prentice-Hall
978-0-273-69531-8 (ISBN)
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Getting a business off the ground is only part of the challenge. What every entrepreneur needs is a handbook to guide them through every stage of actually running their business, from finance to marketing, from sales to hiring and managing people. The Small Business Handbook is THE essential reference for anybody who is starting a business. It provides vital advice and guidance on all the day-to-day aspects of running your enterprise and also helps you plan your growth and exit strategy, so that whatever happens you'll be ready to tackle it, informed and prepared.
The accompanying CD contains a whole range of useful templates and essential documents for use in running your business, and also features audio clips of successful entrepreneurs offering their tips and techniques for making your business really successful.
Unlike many small business guides, Steve Parks is an entrepreneur with his own small but fast growning business. It's clear from every page of the handbook that he knows exactly what it's like to be in the reader's position, and he shares everything he wishes he had had during his early years of running his own business.
The book is endorsed by the Institute of Entrepreneurs, and by a wide range of entrepreneurs who have been there and done it.
Steve began his career as a journalist and presenter for BBC Radio in 1994. His work has been broadcast on Radio 4, Radio 5-Live, Radio 1, Radio 2, BBC TV and the `Today' programme. He left the BBC to form his own company, initially to continue producing programmes for BBC Network Radio, but the company then evolved and grew into the UK's leading publisher of business audio.
Running your business
What are the vision and values of your business?
What are your vision and values? How can the business get you there?
Work on the business, not in the business.
Business planning.
Developing your managers.
Converting to a Limited Company
Learning to delegate
Monitoring your competition
Be your own competition
The board of directors
Board Meetings
The executive management team.
Executive Meetings
Growing through acquisitions
Sell your business every year!
Finance
Planning the finances of your business
Raising Finance
An accounting system
Good financial controls
Paying Staff
Paying Suppliers
Getting paid by customers
Working with your bank
Working with your accountant
Working with business angels or VC's.
VAT
Corporation Tax
Dealing with money problems
Making the most of a cash surplus
Legal Issues
Best Practice
Opportunities
The big emerging trends.
What business are you really in?
What are your markets trends?
Developing your products and services.
Using new technology.
Adding services to products.
Be the best in the world - going global.
What is your 'edge'?
Staff
Identifiying your need for staff
Recruiting People
Managing People
Retaining People
Motivating people
Incentivising people
Promoting People
Preventing People Problems
Handling People Problems
Developing People
Legal Issues
Best practice
Customers
Finding new Customers
Persuading them to buy from you
Satisfying your customers
Keeping your customers
Doing more business with your customers
Serving your customers by Mail Order
Serving your customers over the Internet
Serving customers outside the UK
Legal Issues
Best Practice
Suppliers
Finding suppliers
Selecting suppliers
Appointing suppliers
Working with your suppliers
Handling problems with your suppliers
Dealing with suppliers outside the UK
The next stage: partnership
Legal Issues
Best Practice
Resources
Property
Machinery
Furniture
Telecoms
IT
E-commerce
Vehicles
| Erscheint lt. Verlag | 15.12.2005 |
|---|---|
| Verlagsort | Harlow |
| Sprache | englisch |
| Maße | 154 x 234 mm |
| Gewicht | 440 g |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Planung / Organisation |
| ISBN-10 | 0-273-69531-2 / 0273695312 |
| ISBN-13 | 978-0-273-69531-8 / 9780273695318 |
| Zustand | Neuware |
| Haben Sie eine Frage zum Produkt? |
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