The Handbook of Creativity & Innovation in Business
Springer Verlag, Singapore
978-981-19-2182-7 (ISBN)
This book covers theory, practice, and impact metrics of both convergent and divergent thinking tools and provide managers with the ideas, tools and guidance to develop a corporate culture conducive to intrapreneurial thinking, idea creation and testing and moving inventions from ideas to viable business concepts, products and profitable innovations. This book includes numerous step-by-step tutorials to help the reader to learn concepts quickly.
Dr Rouxelle de Villiers, completed doctoral research about the development of decision competencies in managerial students and business executives. Combining her postgraduate studies in marketing and her years of experience in management and executive development, Rouxelle is interested in what teaching methods and decision support aids will result in greater levels of decision competency in students, practitioners and leaders. She is the recipient of the Top Faculty Teaching University–Wide Award, Auckland University of Technology for 2012 and Innovation & Excellence awards from the University of Waikato in 2014 & 2016. Rouxelle has published in both academic and business books and co-authored several book chapters in edited handbooks.
Creative Intelligence For Business Executives:- Foreword and How to Use this BookPart I: The Philosophy, Physiology & Psychology of Creative IntelligenceA World Of Creative IntelligenceRouxelle de VilliersThe Human Brain: Cortex, Lobes, Neural networks and Problem Solved! Rouxelle de VilliersThinking Modes and Techniques Mark KilgourUsing a Metacognitive Model for Creative workDavid KayrouzMetacognitive Exercises that Develop Creative IntelligenceDavid KayrouzHow the brain creates problems - malfunctions, lapses, bias and prejudice Rouxelle de VilliersPerson: Personality, Affect, and Inventiveness Rouxelle de VilliersPart II: The Process of Creative EndeavoursCreative Thinking: Designed for Humans Mark KilgourCreative Thinking, Problem Solving and Ideation Tools Rouxelle de VilliersDesign Thinking as a Problem Solving Tool Rouxelle de VilliersElegance of Expression - Aesthetics, Genesis and Persuasion Rouxelle de Villiers & Louise LuttigIntention to Create Meaningful Creative Outcomes: Tenders, bids and client pitches Louise LuttigIdea Testing and Selection Rouxelle de VilliersPart III: Highly Innovative Organizations, Creative Leadership & GeniiThe Creative Organisation Philip DennettA Climate for Creative Endeavors Cherylene de Jager & Rouxelle de VilliersEntrepreneurship & IntrapreneurshipPhilip DennettHighly Innovative Organizations: Entrepreneurs, Intrapreneurs, Teams & Crowds in Partnership Rouxelle de VilliersCreativity and Leadership Arpan Yagnik & Louise LuttigNurture the Genii: Possibilities Rouxelle de VilliersBrand IndexKeyword IndexAuthors' IndexBook Reference List
Erscheinungsdatum | 09.08.2023 |
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Zusatzinfo | 1 Illustrations, black and white; XV, 460 p. 1 illus. |
Verlagsort | Singapore |
Sprache | englisch |
Maße | 155 x 235 mm |
Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Personalwesen |
Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
Schlagworte | creative communication • creative corporate culture • Creative Leadership • Creative thinking • Creativity • creativity in business • creativity in work • design thinking • innovation in business • organisational creativity |
ISBN-10 | 981-19-2182-2 / 9811921822 |
ISBN-13 | 978-981-19-2182-7 / 9789811921827 |
Zustand | Neuware |
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