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Advanced Perspectives on Global Industry Transitions and Business Opportunities

Fanny Saruchera (Herausgeber)

Media-Kombination
352 Seiten
2021
IGI Global
978-1-6684-1868-0 (ISBN)
329,95 inkl. MwSt
As more companies shift their operations between countries to take advantage of lower costs and greater profit, the global market continues to change rapidly, resulting in global hypercompetition that can be detrimental to a business. Firms must remain updated with the latest research as they navigate cultural differences, communication challenges, and inconsistent standards in order to thrive. Advanced Perspectives on Global Industry Transitions and Business Opportunities is an essential, comprehensive reference book that explores the current global business environment and the challenges that have arisen due to contemporary globalization and the resulting global hypercompetition. With a broad scope, the book covers the implications of industry transitions from small and medium-sized companies to multinational businesses and large enterprises and discusses opportunities for both born global and born-again global firms. Featuring topics that deal with innovation, digitalization, disruptive technologies, and international collaboration, this is an ideal source for executives, managers, entrepreneurs, global businesses and businesses looking to transition to the global market, academicians, researchers, and students.
Erscheint lt. Verlag 18.3.2021
Reihe/Serie Advances in Business Strategy and Competitive Advantage
Verlagsort Hershey
Sprache englisch
Maße 216 x 279 mm
Themenwelt Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
Wirtschaft Volkswirtschaftslehre
ISBN-10 1-6684-1868-1 / 1668418681
ISBN-13 978-1-6684-1868-0 / 9781668418680
Zustand Neuware
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