Intellectual Capital as a Precursor to Sustainable Corporate Social Responsibility

Bartolomé Marco-Lajara (PhD) is Professor at the University of Alicante. His research interests are strategic management and tourism management. He is the author of several books, book chapters and international articles related to teaching methodology and the areas above mentioned. He is a member of the Tourism Research Institute at the University of Alicante since its foundation and the main researcher of a European project ‘Next Tourism Generation Alliance’ and of the public competitive project for the creation of the Tourist Observatory of the Valencian Community (Spain). He has taken part in others public and private projects, such as the development of the strategic plan of the Alicante province for the period 2010-2020. He is the Assistant Dean of the Economics Faculty at the University of Alicante. Patrocinio Zaragoza-Sáez (PhD, University of Alicante, Spain) is a Professor at the Department of Business Management at the University of Alicante, Spain. She holds the position of Coordinator of the University Master’s Degree in Tourism Management and Planning. Her primary research interests are knowledge management and intellectual capital, strategic management and tourism management. She has published research papers in international journals including Journal of Business Research, Regional Studies, Journal of Knowledge Management, Knowledge Management Research and Practice, Journal of Intellectual Capital, International Journal of Knowledge Management Studies, Business Strategy & Environment, Intangible Capital, International Journal of Contemporary Hospitality Management Current Issues in Tourism, Cornell Hospitality Quarterly, Tourism Economics and Tourism Management. She has been involved in several national and international scientific and academic research projects. Javier Martínez-Falcó is Assistant Professor in the Department of Management at the University of Alicante. In the field of research, he focuses his interest on issues related to the Strategic Management of the Company, specifically in the areas of Knowledge Management and Corporate Sustainability of wine companies, on which he has written several publications in the form of articles, book chapters and contributions to conferences. He has also participated in several national research projects and teaches Strategic Management on the ADE, TADE and DADE degree courses.