Business Strategy and Competitive Advantage
Routledge (Verlag)
978-1-032-41666-3 (ISBN)
This book is a collection of seven interconnected chapters that provides a coherent understanding of Michael Porter’s contribution to the field of strategic management. It addresses key changes and challenges in the global business environment. The value chain concept has become highly applicable in both theory and practice. In the book, the authors offer an original interpretation of the Porters’ research on strategic management in order to unravel or simplify his key theoretical concepts. It will be of interest to researchers, academics, practitioners, and students in the fields of strategic management and international business.
Jovo Ateljević is a Professor of Economics and Business Studies in the Department of Economics at the University of Banja Luka, Bosnia and Herzegovina. Dženan Kulović is an Associate Professor of Management and Organization in the Department of Economics at the University of Zenica, Bosnia and Herzegovina. Filip Đoković is an Associate Professor of Tourism and Business Studies at Singidunum University, Serbia. Mirza Bavčić is a Country Manager and Co-owner of Express Courier Authorised Service Contractor for UPS in Sarajevo, Bosnia and Herzegovina.
1. Shifting Paradigms in Business Competition 2. Porter's Contribution to Strategic Management 3. Competitive Advantage 4. Analysis of the Environment: Porter's Concept of 5 Competitive Forces Strategic analysis of the environment 5. Corporation Analysis: Porter's Value Chain Concept 6. The Corporation and Environment Interaction: Porter's Concept of Generic Strategies 7. Porter's New View on Competitive Advantage: Green and Competitive
Erscheinungsdatum | 08.03.2023 |
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Reihe/Serie | Routledge Research in Strategic Management |
Zusatzinfo | 23 Tables, black and white; 55 Line drawings, black and white; 55 Illustrations, black and white |
Verlagsort | London |
Sprache | englisch |
Maße | 152 x 229 mm |
Gewicht | 540 g |
Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management |
Wirtschaft ► Volkswirtschaftslehre | |
ISBN-10 | 1-032-41666-1 / 1032416661 |
ISBN-13 | 978-1-032-41666-3 / 9781032416663 |
Zustand | Neuware |
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