Indian Business Case Studies Volume VIII
Oxford University Press (Verlag)
978-0-19-286944-9 (ISBN)
It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case study-based methodology as an important pedagogical tool in business education. The major issue in India, however, is a severe shortage of Indian case studies through which business schools can provide industry insights to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management. The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and mergers and acquisitions. These cases best serve the purpose of adoption of 'case methodology' in classroom teaching or online lecture sessions for the faculty and students of business management.
Dr. Srilatha Palekar is Asssistant Professor, ASM Institute of Business Management & Research, Pune. She has academic experience of more than ten years. She specializes in finance. Dr. Arun Pardhi is Professor, ASM Institute of Business Management & Research, Pune. He holds a PhD in Human Resource Management. Dr. Pardhi has more than thirty years of experience in the industry and the academy. He has published thirty research papers in national and international journals. Dr. Sunanda Jindal is Asssistant Professor, ASM Institute of Business Management & Research, Pune. She holds a PhD in Marketing Management from Choudhary Charan Singh University, Meerut. She has thirteen years of academic experience and teaches Marketing Management, Consumer Behaviour, Sales and Distribution Management, and Services Marketing.
1: A botched Up Succession Plan
2: Entrepreneurial Excellence
3: Corporate Governance Under Threat?
4: Transformational Leadership
5: Dish Ends Pvt. Ltd.
6: The TYNY Owl
7: Bosch is the Boss
8: Corporate Social Responsibility
9: Wrong Signals For Investment Climate
10: Managing Investments Through PE Funds
11: Jet Airways: Rise and Fall
12: Tug of War Between On and Off-line in Retail
13: Understanding the Indian Customer
14: Transforming the Asian Supply Chain
15: Can Toyota Regain its Footing in India?
16: The Shining Soblin in Limelight
17: Ford: Can It Afford?
18: Biyani V/S Ambani
19: The First Mover Disadvantage
20: Methods in the Madness
| Erscheinungsdatum | 20.06.2022 |
|---|---|
| Verlagsort | Oxford |
| Sprache | englisch |
| Maße | 140 x 216 mm |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Allgemeines / Lexika |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| ISBN-10 | 0-19-286944-2 / 0192869442 |
| ISBN-13 | 978-0-19-286944-9 / 9780192869449 |
| Zustand | Neuware |
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