![Für diesen Artikel ist leider kein Bild verfügbar.](/img/platzhalter480px.png)
Impact of Digital Transformation on the Development of New Business Models and Consumer Experience
Seiten
2022
IGI Global
978-1-6684-4635-5 (ISBN)
IGI Global
978-1-6684-4635-5 (ISBN)
- Titel nicht im Sortiment
- Artikel merken
In a highly competitive market, digital transformation with internet of things, artificial intelligence, and other innovative technological trends are elements of differentiations and are important milestones in business development and consumer interaction, particularly in services. As a result, there are several new business models anchored in these digital and technological environments and new experiences provided to services consumers and firms that need to be examined. Impact of Digital Transformation on the Development of New Business Models and Consumer Experience provides relevant theoretical and empirical research findings and innovative and multifaceted perspectives on how digital transformation and other innovative technologies can drive new business models and create valued experiences for consumers and firms. Covering topics such as business models, consumer behavior, and gamification, this publication is ideal for industry professionals, managers, business owners, practitioners, researchers, professors, academicians, and students.
Erscheint lt. Verlag | 11.3.2022 |
---|---|
Reihe/Serie | Advances in Business Strategy and Competitive Advantage |
Verlagsort | Hershey |
Sprache | englisch |
Maße | 216 x 279 mm |
Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management |
ISBN-10 | 1-6684-4635-9 / 1668446359 |
ISBN-13 | 978-1-6684-4635-5 / 9781668446355 |
Zustand | Neuware |
Haben Sie eine Frage zum Produkt? |
Mehr entdecken
aus dem Bereich
aus dem Bereich
55+ Karten zur Entwicklung von Geschäftsmodellen
Postkartenbuch/-set (2021)
Hanser, Carl
49,99 €
Media-Kombination (2024)
Pearson Education Limited
102,30 €
50 wirkungsvolle Fragen für Führungskräfte (Kartenset)
Lehr- oder Lernkarte (2024)
Versus
28,00 €