The Mobile DJ Handbook

Stacy Zemon has 25 years of experience as a Mobile, Club, Karaoke and Radio Disc Jockey. She pioneered a unique 'spin' on the business by partnering with a radio broadcasting corporation to operate as the mobile DJ division of seven radio stations. Zemon was the Founder/President of this multi-system entertainment company, which provided DJ and radio personalities, light shows, dancers and other services to its clients in CT, MA and NY. In addition, Zemon writes feature articles for DJ Times magazine, and facilitated leadership and marketing panels at The International DJ Expo, where she has also been a judge for Disc Jockey of the Year competitions. Currently, Zemon entertains at VIP functions, produces large-scale events, and consults to mobile music services, nationwide. As an entertainer, innovator and entrepreneur, Zemon's creative wizardry has produced an impressive record of success.

Acknowledgments; Introduction; Starting Your Disc Jockey Service: Creating Prosperity and Success, Becoming an Professional Mobile DJ, DJ Schools and Apprenticeships, Establishing Your Business, Setting Up an Office, Buying a Franchise; Purchasing the Right Gear: Where to Buy, Sound and Lighting Equipment, Accessories and Extras, System Components, Transporting Your Gear, Set Up Tips; Where the Money Is: Celebrations and Locations, Weekday Events, Wedding Receptions; Marketing and Advertising: The Marketplace, Promotional Literature, Direct Mail, Free Publicity, Advertising, Bridal Shows, Trade Deals, Telemarketing, Networking, Media Buying, Sample Flyer and Brochure; Selling Your Services: Pricing Competitively, Turning Phone Calls into Bookings, Utilizing Video, Getting Paid, Profitable Affiliations, Sample Client Contract; Your Music Library: Songs to Include, Stretching Your Music Dollar, Play List, Music Clubs and Record Pools; Getting Top Billing: Creating a Reputation, Professional Attire and Etiquette, Getting the Crowd Going, Great Party Tunes and Mixes, Dances, Contests and Games; Expanding Your Business: Hiring Other Disc Jockeys, Providing a Training Program, Office Relocation, Multiple Systems and Inventory, Advertising Changes, Franchising Your Business, Sample Subcontractor Agreement; Record of Success: Interviews with America's Top DJ Service Presidents; Learning the Lingo: Beats Per Minute, Segues, Cueing, Slip-Cueing, Scratching, Crossfading, Beat Mixing, Phasing, Overlay, Loops and Sampling, Bits, Compressor and Limiter, Pitch; Appendix; Index.