The Sales Bible

JEFFREY GITOMER is a global authority on sales and customer service who leads more than 150 training programs and sales meetings annually for companies such as IBM, AT&T, Coca-Cola, Hilton Hotels, Inc. magazine, Siemens, and Cintas. He is the author of the syndicated sales column "Sales Moves," which appears in eighty-five business journals across the United States and Europe and is read by more than 3.5 million people weekly.

PART 1: THE RULES, THE SECRETS, THE FUN. 1.1 Genesis. 1.2 The Book of Rules. 1.3 The Book of Secrets. 1.4 The Book of BIG Secrets. 1.5 The Book of Humor-The Biggest Secret. PART 2: PREPARING TO WOW THE PROSPECT. 2.1 The Book of of WOW. 2.2 The Book of Questions. 2.3 The Book of Power. PART 3: PLEASE ALLOW ME TO INTRODUCE MYSELF. 3.1 The Book of Introductions. 3.2 The Book of Cold Calling. PART 4: MAKING A GREAT PRESENTATION. 4.1 The Book of Presentations. PART 5: OBJECTIONS, CLOSING AND FOLLOW-UP...GETTING TO YES. 5.1 The Book of Objections. 5.2 The Book of Closing. 5.3 The Book of Persistence. PART 6: WOES AND FOES. 6.1 The Book of Lamentations. 6.2 The Book of Competition. PART 7: ALL HAIL THE KING...CUSTOMER. 7.1 The Book of Customer Service. PART 8: SPREADING THE GOSPEL. 8.1 The Book of Communications. 8.2 The Book of Exhibitions. PART 9: NETWORKING...SUCCESS BY ASSOCIATION(S). 9.1 The Book of Networking. PART 10: PROPHETS AND PROFITS. 10.1 The Book of Leadership. 10.2 The Book of Trends. 10.3 The Book of Prophets. PART 11: UP YOUR INCOME!TM 11.1 The Book of Numbers. PART 12: CAN I GET AN AMEN? ! 12.1 The Book of Exodus. Index.