Designing the Conversation

Russ Unger, co-author of A Project Guide to UX Design and user experience consultant, is on the Advisory Board for the Department of Web Design and Development at Harrington College of Design. His workshops have been attended by a variety of companies, from lean startups to large corporations. Since 1993 he has helped many companies incorporate user experience strategies and tactics into their designs. Brad Nunnally is a Lead User Experience Consultant at Perficient, where he performs UX activities including research, modeling, design, and testing. Over the course of his career, he has helped clients in the financial, healthcare management, public utilities, and pharmaceutical management industries identify customer and user needs, and has developed engaging experiences catered directly for those needs. Dan Willis is a user experience consultant who has been launching robust websites and apps since the mid-1990s. He was the first User Experience Director at washingtonpost.com, and he held the same title at PBS.org. He is the creator of UX Crank (www.uxcrank.com), a resource for UX professionals.

Section 1 Facilitation Preparation
Chapter 1 Preparation
Chapter 2 Define the Whys
Chapter 3 Set the Agenda
Chapter 4 Preparing for Personalities
Chapter 5 Managing the Environment
Chapter 6 Practicing

Section 2 Group Facilitation
Chapter 7 Workshops
Chapter 8 Brainstorming
Chapter 9 Focus Groups
Chapter 10 Participatory Design

Section 3 One-on-One Facilitation
Chapter 11 Interviews
Chapter 12 Usability Testing
Chapter 13 Sales Calls
Chapter 14 Mentoring

Section 4 One-on-many Facilitation
Chapter 15 Conference Presentations
Chapter 16 Virtual Seminars
Chapter 17 Lectures

Section 5 Post-Facilitation
Chapter 18 Managing Q&A
Chapter 19 Measuring Success
Chapter 20 Horror Stories