Event Project Management -

Event Project Management

Principles, technology and innovation

Mohamed Salama (Herausgeber)

Buch | Softcover
198 Seiten
2021
Goodfellow Publishers Limited (Verlag)
978-1-911635-74-1 (ISBN)
47,35 inkl. MwSt
* Links the contemporary tools and methodologies in project management (such as Agile, Scrum, Lean) to the context of event management;
* Explains and discusses the theory in an applied context, linking to sustainable project management and the latest development in the technology;
* Uses a range of international case studies to show the theory in practice;
* Includes contributions from a diverse range of international experts;
* Online lecturer resources to accompany in the form of teaching ppt slides, end of chapter multiple choice questions and sample questions;

This text provides a unique lens for studying event project management in the era of sustainability, digital transformation, smart cities and rapid development in technology. It discusses and explains how to manage events utilising the sustainable project management model adapted to the specific context of event management.

Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world.

With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

Mohamed Salama PhD. is Director of Corporate Executive Relations and former Acting Associate Head of the School of Management and Languages at Heriot-Watt University, Dubai. Dr Salama has over 30 years of academic and industrial experience in project management, marketing, strategy and mergers and acquisitions. 

Ch 1 Introduction to Sustainable Event Management; Ch 2 Managing Events in the Digital Era; Ch 3 Sustainable Event Management Framework; Ch 4 Event Programme: Time Planning and Control; Ch 5 Financial Feasibility for Sustainable Event Management; Ch 6 Financial Planning and Budgeting for Sustainable Event Management; Ch 7 The Digital Leader; Ch 8 Coaching Event Mangers to deliver Wellness and Happiness; Ch 9 Business Intelligence through to Artificial Intelligence for Event Management; Ch 10 Managing Digital Transformation; Ch 11 Innovation for Event Management; Ch 12 Mega Events: A case study of Expo 2020; References; Index

Erscheinungsdatum
Reihe/Serie Events Management Theory and Methods
Zusatzinfo 40 Figures
Verlagsort Oxford
Sprache englisch
Maße 156 x 234 mm
Themenwelt Wirtschaft Betriebswirtschaft / Management Projektmanagement
ISBN-10 1-911635-74-3 / 1911635743
ISBN-13 978-1-911635-74-1 / 9781911635741
Zustand Neuware
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