Retail Innovation Reframed

Gareth Jude is Co-Founder and Asia Pacific Leader of ThinkUncommon based in Sydney, Australia. He was formerly group wide merchandise/marketing and store planning manager for the DSE division of Woolworth's where he led the launch of Australia's first full range, fully trading website by a traditional retailer. He has had several senior leadership or CEO roles in retail and is a highly respected influencer in Australian retail. He is passionate about educating the next generation of retailers and has done so at Sydney, Macquarie, University of Technology Sydney and Shanghai Jiao Tong Universities. Andrew Smith is Co-Founder and Manging Partner for the Americas of ThinkUncommon, based in New York, New York. He has formerly held roles including the Head of Customer Experience Strategy and the Head of Retail Operations for Telstra in Australia as part of a retail career focused on experience and technology innovation. He brings a decade of successful execution of innovation as a process in retail across two continents, with a focus on the new skills required for retailing during disruption.

Section - 00: Introduction;
Section - ONE: Why the retail industry needs to reframe;
Section - 01: Why retail needs to be reframed;
Section - 02: Why innovation is hard for retailers;
Section - 03: Retail innovation as a process;
Section - TWO: Your Innovation quest;
Section - 04: Stage 1 – Resetting the foundations and building an innovation Launchpad;
Section - 05: Stage 2 – Filter the right ideas using the golden rule;
Section - 06: Stage 3 – Get innovation-ready;
Section - 07: Stage 4 – Analyse and design the solution;
Section - 08: Stage 5 – Make the design and scale it;
Section - 09: Stage 6 – Embedding and making it the new normal;
Section - THREE: The different paths of innovation;
Section - 10: Urgent innovation;
Section - 11: Innovation in small retail businesses;
Section - 12: Weaving innovation into the operating fabric of your business;
Section - 13: Conclusion;
Section - 14: Index

"Essential reading for anyone who is frustrated by innovation not moving as fast or delivering as much success as needed. A helpful guide to find what is slowing things down and how to fix them."

"Many industries have been disrupted in recent years and none more so than retail. In this ground-breaking book, the authors present a practical roadmap to guide retailers as they seek to make the transition from the business models of the past. This is a plan of action that every retailer could benefit from following."

"As someone who has led retail teams at all levels for nearly three decades, I am often sceptical of books that proclaim to have all of the answers about how to run a great brick and mortar business, until today. Andrew Smith and Gareth Jude have put all of their expertise and bold but necessary ideas into this exceptionally well written and actionable guide to success that will lead us forward into the future of great retail."

"Gareth and Andrew guide us on a journey through the art and science of retail reinvention - delivering both insight and application in a thoroughly readable way. If you are a transformation leader - read it."

"This expertly written framework for retail reinvention could not have been timelier. In an industry experiencing change and disruption at an ever increasing pace, Gareth and Andrew's actionable guide to immediately effectual innovation is a must read for retailers looking to stay on the cutting edge."

"This is a book for all retailers, most especially, for these times. This is a step by step operating guide to introducing innovation as a process that can be enabled by all your company's leaders."

"Gareth Jude and Andrew Smith are an extraordinary combination of retail practitioners and have crafted a must read for retailers in this fast-shifting retail landscape."

"If your business needs to change but so far has been unable to do so or if you serve a retail business that is having difficulty with the process of innovation, I commend this book to you."

"A roadmap to retail innovation success. Read the book, build on your retail business and be prepared for disruption. Of course, you don't have to... survival is not mandatory."