Boss It

Carl Reader is a serial entrepreneur, speaker and business commentator, and the chairman of business advisory firm d&t. During his long and varied career, he has bought and sold, founded and co-founded and invested in and sought investment for businesses. He has helped countless business owners either start or grow their business through his columns, keynote talks and advice. Recognized as one of City AM's Top 100 Entrepreneurs in 2016, he is Chair of the Practitioners Panel at ACCA, a former board director of the British Franchise Association and an Ambassador for the Association of Independent Professionals and Self-Employed.

Chapter - 00: Introduction – Be your own boss;


Section - ONE: Dream it;


Chapter - 01: Why should you be your own boss?;
Chapter - 02: The difference between success and failure;
Chapter - 03: How to create a business idea;


Section - TWO: Plan it;


Chapter - 04: From dreaming to planning;
Chapter - 05: Raising funds;
Chapter - 06: How to make the important first step;


Section - THREE: Do it;


Chapter - 07: Building your systems and processes;
Chapter - 08: Finding your customers and marketing;
Chapter - 09: Moving towards the bigger picture – Scaling your business;


Section - FOUR: Scale it;


Chapter - 10: An introduction to scaling;
Chapter - 11: Scaling 101 – The growth model;
Chapter - 12: Scaling 101 – The funding model;
Chapter - 13: Scaling 101 – The staffing model;
Chapter - 14: Scaling 101 – The leadership model;
Chapter - 15: Final words of advice;
Chapter - 16: Notes;
Chapter - 17: Index