The Success Trap

Dr Amina Aitsi-Selmi M.D. Ph.D. is the Founder and Managing Director of Next Generation Coaching & Consulting Ltd. She works with individuals and companies who want to understand how best to work and lead in the 21st century, including clients from organizations such as the NHS, the BBC, the World Health Organisation, The Boston Consulting Group and the Royal Air Force. With over 20 years' experience, she's dedicated her career to helping people create healthy lives and environments; first as a physician, then as a health policy expert and now as a specialist consultant and coach.

Section - 00: Introduction;
Section - ONE: THE SUCCESS Trap - why people stay in jobs they don’t like;
Section - 01: The challenge of work in the 21st century;
Section - 02: The makings of a career crisis;
Section - 03: The High Achiever Paradox, imposter syndrome and other work identity traps;
Section - TWO: BREAKING FREE from the Success Trap;
Section - 04: Goal-driven versus creative flow;
Section - 05: Slow down to speed up;
Section - 06: Unlearn your limiting beliefs;
Section - THREE: THRIVING OUTSIDE the trap;
Section - 07: Practical freedom – tools to reconnect, respond and receive;
Section - 08: Turning uncertainty into opportunity;
Section - 09: From the employee-expert mindset to the entrepreneur-leader mindset;
Section - 10: Work cultures that liberate;
Section - 11: Conclusion – ‘It always appears impossible until it’s done’;
Section - 12: Bibliography;
Section - 13: Index