Selling Safety

Patrick J. Karol is the President of Karol Safety Consulting, LLC and holds a BBA from Georgia State University. Pat holds certifications as a Safety Management Specialist, Associate in Risk Management and is a Certified Safety Professional Pat’s work in the safety field began as a front-line supervisor with safety as a collateral duty, and now involves advising senior leaders on strategies to reduce risk. His experience includes over 20 years in the corporate safety departments of two Fortune 200 companies and the Federal government. Pat currently works as an independent safety and health consultant specializing in strategic safety planning and motivational speaking. Pat’s professional safety career includes: • Sr Director of Safety with EEC Environmental. • Safety Manager at ARAMARK Corporation Safety & Risk Control Department. Responsibilities include working with senior leadership to develop strategies and tactics to reduce risk of injury, environmental exposure and food borne illnesses. • Safety and Health contractor to the Transportation Security Administration where he managed a team who were responsible for compliance at all US airports in the southeast region. • Safety Manager at Delta Air Lines Corporate Safety Department. Responsibilities include investigation of serious accidents, development of procedures and training, identification of trends and development of mitigation strategies, and assisting with OSHA VPP applications. Pat is a successful speaker and has spoken on safety and health at numerous regional and national conferences. He spoke most recently at Safety 2019, AIHce 2019, the Georgia Chapter of ASSP Professional Development Conference 2018 and the Georgia SHE Conference 2018. Pat is a past President of the American Society Safety Professionals (ASSP) Philadelphia chapter and was honored to receive the Gold Level award for 2014/15. He is currently the Area Director for the ASSP Keystone (Pennsylvania) Area for 2017-2021.

Introduction. 1. The First Pivotal Moment: I Tolerated Safety 2. Soapbox Safety 3. The Second Pivotal Moment: Safety Becomes Personal to Me 4. The Third Pivotal Moment: I Had to Make Safety Personal to Others 5. Why Sell Safety? 6. Finding Your Vision 7. Communicating Your Vision 8. Tell the Story 9. Know What They Need Most 10. Praise 11. Safety is a Positive 12. Who Are Your Allies? 13. Make Them Feel Something 14. It’s Not About the Numbers 15. Have a “Make Safety Personal” Conversation Conclusion. – Hurdles, Encouragement and My Vision