Vertical Disintegration in the Corporate Hotel Industry - Angela Roper

Vertical Disintegration in the Corporate Hotel Industry

The End of Business as Usual

(Autor)

Buch | Softcover
182 Seiten
2019
Routledge (Verlag)
978-0-367-36231-7 (ISBN)
49,85 inkl. MwSt
After evaluating vertical disintegration within the global corporate hotel industry, this book provides a unique insight into the new competitive landscape using first-hand accounts from eminent senior executives of firms in and around the industry.
This book evaluates how and why vertical disintegration has occurred in the global corporate hotel industry, as it undergoes a structural transformation. It provides a unique insight into the new competitive landscape. Underpinned by academic literature, it includes first-hand accounts from the most eminent senior executives of firms in and around the industry. It provides an in-depth perspective of a modern industrial phenomenon and makes observations as to the profitable way forward for the industry.

This text is an important read for those working, advising and investing in the sector as well as for students, graduates and researchers.

Professor Angela Roper has been the Chair and Director of the International Centre for Hotel and Resort Management (ICHARM), University of West London, UK, which has strong links with the international hotel industry. She previously held senior academic positions at the University of Surrey, UK and Oxford Brookes University, UK. Having begun her academic career at the University of Huddersfield, she also worked as an Analyst for the Bank of Scotland Group. Angela has been researching the development of hotel chains for some 30 years.

1. Vertical disintegration: the drivers, conditions and processes 2. The market for hotel property 3. The role of professional services in enabling, and providing the necessary environment for, disintegration 4. Threats from technology companies and substitute products 5. Franchisor performance 6. Management Contract standardisation/modularisation 7. Brand proliferation as a means to organic growth 8. Multinationality and the ‘challengers’ 9. The push for consolidation 10. Conclusions and the way ahead

Erscheinungsdatum
Reihe/Serie Routledge Research in Hospitality
Zusatzinfo 17 Tables, black and white; 1 Line drawings, black and white; 1 Illustrations, black and white
Verlagsort London
Sprache englisch
Maße 156 x 234 mm
Gewicht 376 g
Themenwelt Wirtschaft Betriebswirtschaft / Management Logistik / Produktion
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 0-367-36231-7 / 0367362317
ISBN-13 978-0-367-36231-7 / 9780367362317
Zustand Neuware
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