Seizing Business Model Patterns for Disruptive Innovations (eBook)

Foreword 6
Table of contents 8
Abstract 11
List of figures 12
List of tables 13
List of abbreviations 14
1 Introduction 15
1.1 Research context and problem statement 15
1.2 Research objective 16
1.3 Structure of the thesis 17
2 Theoretical background 18
2.1 Disruptive innovation concept 18
2.1.1 Terminology and conceptualization of disruptive innovation 18
2.1.2 The role of business models in disruptive innovation 20
2.2 Business model concept 22
2.2.1 Conceptualization of business models 22
2.2.2 Business model as an activity system 24
2.3 Business model innovation concept 26
2.3.1 Conceptualization and classification of business model innovation 27
2.3.2 Business model innovation as a process vs. outcome 29
2.3.3 Artifacts for business model innovation 31
2.4 Synopsis and research question 39
3 Design science research 42
3.1 Overall research design 42
3.1.1 Research paradigm 42
3.1.2 Research method 44
3.2 Exploratory research design 49
3.2.1 Exploratory research method 50
3.2.2 Sampling 52
3.2.3 Data collection and preparation 53
3.2.4 Data analysis 54
4 Results and discussion of exploratory research 57
4.1 Results 57
4.1.1 Descriptive analysis 57
4.1.2 Content analysis 61
4.1.2.1 Problem identification and objective of a solution 61
4.1.2.2 Business model patterns for disruptive innovations 64
4.2 Discussion 69
4.2.1 Purpose and scope 69
4.2.2 Justificatory knowledge 73
4.2.3 Principles of form and function 75
5 Prescriptive research design 76
5.1 Design construction 76
5.1.1 Design as a search process 76
5.1.2 Design as an artifact 78
5.2 Design evaluation 79
5.2.1 Design evaluation method 79
5.2.2 Sampling 80
5.2.3 Data collection and preparation 81
5.2.4 Data analysis 81
5.2.5 Role of the researcher 82
6 Results and discussion of prescriptive research 83
6.1 Results 83
6.1.1 Design construction: low-resolution artifact 83
6.1.2 Design evaluation 88
6.1.3 Design (re)construction and communication 89
6.2 Discussion 95
6.2.1 Principles of implementation 95
6.2.2 Testable propositions 97
6.2.3 Constructs and expository instantiation 97
6.2.4 Artifact mutability 98
7 Conclusion 100
7.1 Contribution 100
7.1.1 Contribution to theory 100
7.1.2 Contribution to practice 102
7.1.3 Contribution to methodology 102
7.2 Limitations 102
7.3 Further research 104
7.4 Concluding remarks 105
References 106
Appendices 124
Appendix 1: Coding structure 124
Appendix 2: Pattern matrix 196
Appendix 3: HMW brainstorming questions on problems organizations encounter when designing business models for disruption 199
Appendix 4: Decision matrix for ideation stage 208
Appendix 5: Design Thinking evaluation workshop, Minutes 212
Appendix 6: Elements of the Design Theory for BMI in the context of DI 215