Managerial Economics & Business Strategy w/Data Disk Package

Michael Baye (Autor)

Media-Kombination

2002 | 4th edition
McGraw-Hill Professional
978-0-07-121282-3 (ISBN)

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This book blends tools from intermediate microeconomics, game theory and industrial organization for a managerial economics text. It offers coverage of frontier research.

Baye's Managerial Economics and Business Strategy is one of the most successful managerial economics textbooks. It is the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. Baye is known for its balanced coverage of traditional and modern topics, and the fourth edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. Baye offers coverage of frontier research in his new chapter on Advanced Topics. The Fourth Edition also offers completely new problem material, data, and much more.

Michael R. Baye. University of Indiana

1The Fundamentals of Managerial Economics2Market Forces: Demand and Supply3Quantitative Demand Analysis4The Theory of Individual Behavior5The Production Process and Costs6The Organization of the Firm7The Nature of Industry8Managing in Competitive, Monopolistic, andMonopolistically Competitive Markets9Basic Oligopoly Models10Game Theory: Inside Oligopoly11Pricing Strategies for Firms with Market Power12The Economics of Information13NEW! Advanced Topics in Business Strategy14A Manager's Guide to Government in the Marketplace

Erscheint lt. Verlag	16.7.2002
Zusatzinfo	illustrations
Sprache	englisch
Maße	191 x 239 mm
Gewicht	1043 g
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Finanzierung
Themenwelt	Wirtschaft ► Volkswirtschaftslehre ► Mikroökonomie
ISBN-10	0-07-121282-5 / 0071212825
ISBN-13	978-0-07-121282-3 / 9780071212823
Zustand	Neuware