Escaping from Bad Decisions

Kazuhisa Takemura is a Professor of Psychology and Economics, and the Director of the Center for Decision Research at Waseda University in Japan. His research focuses on human judgment and decision making, especially modeling of preferential judgment and choice. He received the Hayashi Award (Distinguished Scholar) from The Behaviormetric Society in 2002, the Excellent Paper Award from the Japan Society of Kansei Engineering in 2003, the Book Award from Japanese Society of Social Psychology in 2010, the Book Award from Behaviormetric Society in 2016, and the Fellow Award from International Association of Applied Psychology in 2018.

1. Introduction: Escaping from Bad Decisions 2. Formal Definitions of the Worst Decisions, Best Decisions, and Bad Decisions 3. Rational Choice, Irrational Choice, and Bad Decisions 4. Preference Ordering and Measurement 5. Rational Preference, Irrational Preference, and Revealed Preference 6. Multi-Attribute Decision-Making, Multi-Objective Optimization, and the Additive Conjoint System 7. A Computer Simulation of Cognitive Effort and the Accuracy of Two Stage Decision Strategies in a Multi-Attribute Decision Making Process 8. A Computer Simulation of Bad Decisions and Good Decisions: An Extended Analysis of Two Stage Decision Strategies 9. A Process Tracing Study of Decision Strategies and Bad Decisions 10. A Process Tracing Study of Bad Decisions: Using Eye Tracking in Food Decision Making 11. Decision Strategies and Bad Group Decision-Making: A Group Meeting Experiment 12. An Observational Experiment in Group Decision Making: Can People Detect Bad Group Decisions? 13. Revisiting the Group Decision-Making Experiment 14. The Detection of Bad Decisions and a Voting Experiment 15. Metacognition and the Multi-Attribute Decision-Making Process 16. The Contingent Focus Model and Bad Decisions 17. An Experiment on, and Psyschometric Analysis of, the Contingent Focus Model 18. The Situated Focus Model and its Relation to Other Theories 19. The Mental Ruler Model: Qualitative and Mathematical Representations of Contingent Judgement 20. How Attention Arises in and Influences Decision-Making 21. Escaping from Bad Decisions and Future Perspectives