Building a Business with a Beat: Leadership Lessons from Jazzercise—An Empire Built on Passion, Purpose, and Heart

Judi Sheppard Missett, Susan McCarthy (Autoren)

Buch | Hardcover

288 Seiten

2019
McGraw-Hill Education (Verlag)
978-1-260-44130-7 (ISBN)

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Proven methods for turning any passion into major profits – from the legendary entrepreneur who turned her idea into a $100 million global powerhouse
For the first time ever, the founder and CEO of Jazzercise, Inc., reveals the secrets to her staggering success. In Building a Business with a Beat, Judi Sheppard Missett describes the principles that made—and continue to make—Jazzercise the worldwide women-owned enterprise it is today. You’ll learn how to build a business devoted to excellence and communal satisfaction, while being inspired by the author’s story of turning a class of 15 people in a Chicago dance studio into the world’s leading dance fitness program. Sheppard Missett shows how you can build your own successful business by daring to:•Dream big•Pair your passion with a greater purpose •Pay attention to cues, signs and signals•Embrace changing technologies•Hire for attitude, empathy, and creativity•Set standards, establish "firsts" •Cultivate your customer community•Reach out, step forward, and give back

Judi Sheppard Missett founded and serves as CEO of Jazzercise, Inc., where she has worked with some of the world’s biggest brands, including Nike, Asics, The Olympics, Smuckers, General Mills, and more. Sheppard Missett has won many prestigious awards, including the Presidential Commendation for Top Woman Entrepreneur, Working Woman and Inc. magazines’ Entrepreneur of the Year Award, Committee of 200’s Entrepreneurial Champion Luminary Award, and Women Presidents’ Organization’s Mary Lehman MacLachlan Award for Economic Empowerment. In addition, she has been recognized by the President’s Council on Physical Fitness & Sports, Enterprising Women Magazine and top fitness industry organizations (ACE, IDEA, NASPE, NFLA) with either a Lifetime Achievement Award or induction into their Hall of Fame.

PART ONE
FIND THE BEAT
CHAPTER 1 Beginnings
CHAPTER 2 Listen. Trust. Act.
CHAPTER 3 Expect Resistance.
Do It Anyway.

PART TWO
MAINTAIN YOUR RHYTHM THROUGH
GROWTH AND CHANGE
CHAPTER 4 Watch for Cues, Signs,
and Signals
CHAPTER 5 Growing Organically, Going
Viral . . . and Global
CHAPTER 6 Be a Rebel
CHAPTER 7 Hard Yeses, Flexible Nos, and
the Magical Power of Why Not?
CHAPTER 8 Create a Purposeful Culture
CHAPTER 9 Cultivate Your Customer
Community
CHAPTER 10 Assessing Expectations,
Maintaining Excellence
CHAPTER 11 The Joy of Giving Back
CHAPTER 12 Secrets to Our Longevity

PART THREE
HARMONIZE YOUR BODY, MIND,
AND SPIRIT
CHAPTER 13 Make the Body-Mind-Spirit
Connection
CHAPTER 14 Keep Moving Forward
NOTE TO MY GRANDDAUGHTERS
ACKNOWLEDGMENTS
INDEX

Erscheinungsdatum	28.06.2019
Verlagsort	OH
Sprache	englisch
Gewicht	508 g
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Allgemeines / Lexika
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
ISBN-10	1-260-44130-X / 126044130X
ISBN-13	978-1-260-44130-7 / 9781260441307
Zustand	Neuware