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Gen Combo LL M: Advertising; Connect Ac; Practice Marketing Simulation AC
McGraw-Hill Education
978-1-260-18133-3 (ISBN)
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Christian Arens brings more than 15 years of theoretical and practical business, advertising and marketing experience. He has served in such positions as Partner at Catalyst S+F, President at MindTime Technologies, VP/Digital Strategy at DraftFCB and VP Group Media Director at Carat Interactive. In his advertising days, Chris worked on such clients as Motorola, RadioShack, Amazon.com, Electronic Arts, EarthLink, AT&T, Taco Bell, Levi's, MLB.com, AAA, Microsoft, Avaya, Progressive insurance and more. Successful in starting and helping to raise capital for companies, who he continues to advise in business strategy, revenue/channel development, marketing, advertising and fundraising. Chris is also an active leader in the digital advertising community, frequently speaking at industry events.
Erscheint lt. Verlag | 7.3.2017 |
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Verlagsort | OH |
Sprache | englisch |
Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb |
ISBN-10 | 1-260-18133-2 / 1260181332 |
ISBN-13 | 978-1-260-18133-3 / 9781260181333 |
Zustand | Neuware |
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