An Introduction to Behavioral Economics
Bloomsbury Academic (Verlag)
978-1-137-52412-6 (ISBN)
A perfect book for economics students studying behavioural economics at higher undergraduate level or Master's level.
This new edition features:
- Extended material on heuristics and biases, and new material on neuroeconomics and its applications
- A wealth of new topical case studies, such as voting behavior in Brexit and the Trump election and the current obesity epidemic
- More examples and review questions to help cement understanding
Accompanying online resources for this title can be found at bloomsburyonlineresources.com/an-introduction-to-behavioral-economics. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.
Nick Wilkinson is Professor of Economics at Richmond the American International University in London and has taught economics and finance in various international institutions in the UK and USA. He has also worked in business management in both countries and served as a consultant to many companies, mainly in the leisure industry. He has authored two books, 'Managerial Economics: A Problem-Solving Approach', published by Cambridge University Press. His research interests lie in behavioral economics, particularly in the implications of evolutionary biology and neuroscience for behavioral economics. Matthias Klaes is President of the Scottish Economic Society and Convener of the Scottish Centre for Economic Methodology. He has published widely in organisational and behavioral economics and finance, and regularly acts as an adviser to both private and public sector bodies. His current research focuses on the behavioral dimensions of online marketplaces and digital finance.
PART I: INTRODUCTION
1. Nature of Behavioral Economics
2. Methodology
PART II: FOUNDATIONS
3. Values, Preferences and Choices
4. Beliefs and Expectations
5. Decision-making under Risk and Uncertainty
6. Mental Accounting
PART III: INTERTEMPORAL CHOICE
7. The Discounted Utility Model
8. Alternative Intertemporal Choice Models
PART IV: STRATEGIC INTERACTION
9. Behavioral Game Theory
10. Social Preferences
PART V: CONCLUSION
11. Behavioral Economics: Summary and Outlook.
| Erscheinungsdatum | 07.02.2018 |
|---|---|
| Zusatzinfo | 30 bw illus |
| Verlagsort | London |
| Sprache | englisch |
| Maße | 193 x 260 mm |
| Gewicht | 1270 g |
| Themenwelt | Wirtschaft ► Volkswirtschaftslehre ► Mikroökonomie |
| Schlagworte | alternative intertemporal choice model • Behavioral Economics • Behavioral Game Theory • Decision-Making • discounted utility model • economic choices • Economics • Game Theory • Utility |
| ISBN-10 | 1-137-52412-X / 113752412X |
| ISBN-13 | 978-1-137-52412-6 / 9781137524126 |
| Zustand | Neuware |
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