Managing Agricultural Enterprises

Pawel Bryla is Assistant Professor in the Department of International Marketing and Retailing, University of Lodz, Poland. He has published three monographs in the field of food marketing and over sixty articles in leading journals, including Appetite, British Food Journal, and Academy of Management Learning and Education.

Part I. Managerial Issues in Agricultural Enterprises in Poland.- 1. Agricultural Enterprises in Poland; Pawel Bryla.- 2. Profitability in Polish Agricultural Enterprises; Pawel Bryla.- 3. Managerial Challenges in Polish Agricultural Enterprises; Pawel Bryla.- 4. Good Practices and Unresolved Problems in Polish Agricultural Enterprises; Pawel Bryla.- Part II. Managerial Issues in Agricultural Enterprises in the Czech Republic.- 5. Agricultural Enterprises in the Czech Republic; Hana Urbancová.- 6. Profitability in Czech Agricultural Enterprises; Hana Urbancová.- 7. Managerial Challenges in Czech Agricultural Enterprises; Hana Urbancová.- 8. Good Practices and Unresolved Problems in Czech Agricultural Enterprises; Hana Urbancová.- Part III. Managerial Issues in Agricultural Enterprises in Hungary.- 9. Agricultural Enterprises in Hungary; Krisztián Kovács.- 10. profitability in Hungarian Agricultural Enterprises; Krisztián Kovács.- 11. Managerial Challangesin Hungarian Agricultural Enterprises; Krisztián Kovács.- Part IV. Managerial Issues in Agricultural Enterprises in Central Europe: A Synthesis of Country Studies.- 12. A General Overview of Agriculture and Profitability in Agricultural Enterprises in Central Europe; Judit Kocsis and Klára Major.- 13. Managerial Challenges in Central European Agricultural Enterprises; Judit Kocsis and Klára Major.