International Business: Environments & Operations, Global Edition + MyLab Management with Pearson eText
Pearson Education Limited
978-1-292-21484-9 (ISBN)
- Titel erscheint in neuer Auflage
- Artikel merken
MyLab Management should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson rep for more information.
PART I. BACKGROUND FOR INTERNATIONAL BUSINESS
1. Globalization and International Business
PART II. COMPARATIVE ENVIRONMENTAL FRAMEWORKS
2. The Cultural Environments Facing Business
3. The Political and Legal Environments Facing Business
4. The Economic Environments Facing Business
5. Globalization and Society
PART III. THEORIES AND INSTITUTIONS: TRADE AND INVESTMENT
6. International Trade and Factor Mobility Theory
7. Governmental Influence on Trade
8. Cross-National Cooperation and Agreements
PART IV. WORLD FINANCIAL ENVIRONMENT
9. Global Foreign-Exchange Markets
10. The Determination of Exchange Rates
11. Global Capital Markets
PART V. GLOBAL STRATEGY, STRUCTURE, AND IMPLEMENTATION
12. The Strategy of International Business
13. Country Evaluation and Selection
14. Export and Import
15. Direct Investment and Collaborative Strategies
16. The Organization of International Business
PART VI. MANAGING INTERNATIONAL OPERATIONS
17. Marketing Globally
18. Global Operations and Supply-Chain Management
19. International Accounting and Finance Issues
20. International Human Resource Management
Erscheint lt. Verlag | 9.5.2018 |
---|---|
Verlagsort | Harlow |
Sprache | englisch |
Maße | 220 x 275 mm |
Gewicht | 1353 g |
Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management |
ISBN-10 | 1-292-21484-8 / 1292214848 |
ISBN-13 | 978-1-292-21484-9 / 9781292214849 |
Zustand | Neuware |
Haben Sie eine Frage zum Produkt? |
aus dem Bereich