Professional Communication and Network Interaction
Routledge (Verlag)
978-1-138-71521-9 (ISBN)
Heidi A. McKee is an Associate Professor in the Department of English at Miami University, USA. She also serves as the Roger and Joyce L. Howe Professor of Written Communication and the Director of the Howe Writing Initiative in the Farmer School of Business at Miami. James E. Porter is a Professor of Rhetoric and Professional Communication in the Armstrong Institute for Interactive Media Studies and the Department of English at Miami University, USA.
1. Introduction: Professional Communication in the Digital Age
Part I: Building a Rhetorical/Ethical Network Theory
2. Reconnecting Rhetoric and Ethics
3. Ethics, Culture, and Phatic Communication
4. Rhetorical Interaction and Networks
Part II: Cases of Network Interaction
5. Employee Use of Corporate Media and Corporate Response
6. Social Listening: An Ethical and Organizational Shift
7. AI Bots as Professional Communicators
8. Conclusion: Changing the Frame
Erscheinungsdatum | 29.06.2017 |
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Reihe/Serie | Routledge Studies in Rhetoric and Communication |
Zusatzinfo | 2 Tables, black and white; 12 Line drawings, black and white; 12 Illustrations, black and white |
Verlagsort | London |
Sprache | englisch |
Maße | 152 x 229 mm |
Gewicht | 476 g |
Themenwelt | Sozialwissenschaften ► Kommunikation / Medien ► Kommunikationswissenschaft |
Sozialwissenschaften ► Kommunikation / Medien ► Medienwissenschaft | |
Wirtschaft ► Betriebswirtschaft / Management | |
ISBN-10 | 1-138-71521-2 / 1138715212 |
ISBN-13 | 978-1-138-71521-9 / 9781138715219 |
Zustand | Neuware |
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