Crisis Proofing
OUP Australia and New Zealand (Verlag)
978-0-19-030336-5 (ISBN)
Crisis Proofing introduces readers to the concept of crisis proofing the corporation to help business executives and communication professionals recognise that a crisis is one of the greatest financial and reputational risks to an organisation. It provides practical steps on what can be done to reduce the chances of a crisis and how to minimise the damage if a crisis should occur.
The book explores the benefits and limitations of crisis proofing (and the cost of failing to crisis proof an organisation), as well as some of the challenges and techniques for effective crisis proofing, such as the balance between fact and perception, how to navigate the legal minefield and how to manage potential crisis risks across borders.
Tony Jaques is a consultant specialising in issue and crisis management, and lectures at RMIT and Swinburne University. He is also the Managing Director of Issue Outcomes P/L.
List of Tables and FiguresPreface: Crisis Is an Equal-Opportunity RiskAbout the AuthorAcknowledgmentsChapter 1: Why Crisis Proofing is ImportantChapter 2: Opportunity and the Penalty for Bad BehaviourChapter 3: The High Cost of Not Crisis ProofingChapter 4: How to Know a Crisis is ComingChapter 5: Getting the Language RightChapter 6: Fitting it all TogetherChapter 7: Actions You Can Take to Prevent a Crisis Happening in the First PlaceChapter 8: Taking a Strategic ApproachChapter 9: Things You Can Do to Prepare for the Obvious CrisesChapter 10: Putting the Crisis Plan TogetherChapter 11: How to Minimise Damage When a Crisis StrikesChapter 12: What to Do After the Crisis Seems to be OverChapter 13: No, It's Not Just About Facts and DataChapter 14: No, It's Not Just About the Law EitherChapter 15: Why Lawyers Don't Like You to ApologiseChapter 16: Social Media: Both a Strength and a ThreatChapter 17: Social Media: Do it Fast and Do It RightChapter 18: Managing Crises Across BordersChapter 19: Recognising and Responding to Cross-Border CrisesChapter 20: It's All About LeadershipReferencesIndex
Erscheinungsdatum | 05.11.2016 |
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Verlagsort | Melbourne |
Sprache | englisch |
Maße | 155 x 230 mm |
Gewicht | 412 g |
Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Allgemeines / Lexika |
Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb | |
Wirtschaft ► Betriebswirtschaft / Management ► Projektmanagement | |
Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
ISBN-10 | 0-19-030336-0 / 0190303360 |
ISBN-13 | 978-0-19-030336-5 / 9780190303365 |
Zustand | Neuware |
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