Publishing the Nonprofit Annual Report - Caroline Taylor

Publishing the Nonprofit Annual Report

Tips, Traps, and Tricks of the Trade

(Autor)

Buch | Softcover
240 Seiten
2001
Jossey-Bass Inc.,U.S. (Verlag)
978-0-7879-5410-9 (ISBN)
29,30 inkl. MwSt
This down-to-earth guide provides nonprofit executives and board members with the information and tools they need to create a persuasive and effective annual report.
Publishing the Nonprofit Annual Report offers your nonprofit organization hands-on guidance to help you create an annual report that goes beyond fulfilling your financial reporting responsibilities and instead becomes a valuable communications, marketing, and image-building tool. Written by Caroline Taylor--a consultant who has more than twenty years of experience producing award-winning annual reports--this essential guide takes you through the report-writing cycle from start to finish. Step by step, she shows you how to create a plan, fit the report process into the overall schedule, assign tasks, develop the executive message, work with designers to integrate visual elements, and get the report printed on time and within budget.

Caroline Taylor has more than twenty years of professional experience producing annual reports for nonprofit associations and government agencies.

Tables, Figures, and Exhibits.

Foreword (Kathryn S. Fuller).

Preface.

Acknowledgments.

The Author.

Introduction.

1. Why Publish an Annual Report?

2. Key Players: Their Roles and Responsibilities.

3. Elements of the Annual Report.

4. Planning, Scheduling, and Tracking Production.

5. Writing the Executive Message.

6. Writing the Review of Operations.

7. Editing and Managing Production.

8. Integrating Text with Design.

9. Illustrations and Graphics.

10. Printing and Distribution.

11. Evaluating Success and Spotting Trouble.

Glossary: Graphic Arts and Mailing Terms.

References.

Recommended Reading.

Index.

Erscheint lt. Verlag 31.10.2001
Verlagsort New York
Sprache englisch
Maße 216 x 281 mm
Gewicht 758 g
Themenwelt Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
Wirtschaft Betriebswirtschaft / Management Planung / Organisation
Wirtschaft Betriebswirtschaft / Management Rechnungswesen / Bilanzen
ISBN-10 0-7879-5410-1 / 0787954101
ISBN-13 978-0-7879-5410-9 / 9780787954109
Zustand Neuware
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